Branding
Recent Posts in Branding
How to Repair a Damaged Reputation Online
BY Gwen Moran
Online rumors got your brand down? Get ready to fight back.
How a Cafe Chain Rebranded With a Pro Surfer
BY Jennifer Wang
A chain rebrands with a local focus, a surf theme and a celebrity endorsement.
Texas: The Big Mama of Brands
BY Michelle Juergen
We would be remiss to close our big, bad branding package without a nod to a brand that needs no introduction: Texas.Project Grow
Editor's Note: Our Biggest, Baddest Branding Package
BY Amy Cosper
Trust isn't a new concept in branding, but it's become more important than ever.
Branding 101: Five Tips for Solopreneurs
BY Carol Tice
Just because you're a solopreneur doesn't mean you can't have snappy branding. Here are some tips and examples of one-person businesses with great brands.
What You Need to Know About Facebook's Business Page Facelift
BY Mikal E. Belicove
Timeline has finally arrived for business and brand Pages. But will your company benefit from the changes?
What Every Entrepreneur Can Learn from Hair Club for Men
BY Erika Napoletano
Three tips to build a business that has staying power and remains relevant through the years.
Why Negativity Can Be Good for Your Business Blog
BY Mikal E. Belicove
Looking for a catalyst to boost visibility and engagement of your blog? Consider being critical.
How to Get Customers to Help Build Your Brand
BY Brad Sugars
Brand-building is something business owners do one customer transaction at a time. Here, tips for adding value and generating leads that can offer a bigger payoff than traditional marketing.
Play Video How to Tap into a Competitive Market: The Craft-Beer Business in Portland, Ore. (Video)
BY Diana Ransom
With 40 craft breweries and more than 50 in the metro area, Portland, Ore., has more craft breweries than any other city in the world. We spoke with brewery owners about how they're able to stand out with so much competition.
Three Ways to Give Back to Your Community at Holiday Time
BY Gail Goodman
Doing good is good for business and your brand. Here are three ideas for cause marketing that can work on a small scale.
From Entrepreneur to Icon in Five Steps
BY Adam and Mathew Toren
As a recognized expert, you can give your business greater exposure and credibility. Here's how to build your brand as an industry authority.
How to Get Your Product into the Hands of a Celebrity
BY Susan J. Ashbrook
Use these tips to learn how to find and approach the three types of people that can help your brand onto the red carpet.
How One Online Retailer Tweaked Its Way a Better Sales Future
BY Gwen Moran
To increase conversions, a website set out to test changes to increase registrations, calls and sales.Ads by Google
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