Find your dream news outlet and craft a pitch that is free of BS.
Public Relations Articles and Videos
There are greater opportunities beyond press releases for gaining attention for your startup.
A senior vice president said the company should hire investigators to expose details of critics' private lives.
Depending on what your business does, understanding the cycles of programming can help you craft an attractive pitch.
It's wonderfully flattering when a reporter calls asking for an interview. More often than not, that's the end of the good part.
The tools for effective public relations are available to everybody but only work when you put them in hands of people who know how to use them.
Because plus-sized women aren't 'fat-shamed' enough. Rollback that self-esteem, ladies.
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Public relations is one of the most valuable and cost-effective pieces of a marketing mix in comparison to other channels
To ensure everyone is on the same page, make sure you your public relations firm has access to key team members.
As streaming and on-demand programming become more prevalent, small business should take advantage of traditional strategies to stay ahead.
That staple of 20th century PR is still essential in the digital age.
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