Sales

Sales Articles and Videos

A Guide to Hiring the Right Type of Salesperson for What You're Selling
Leadership

A Guide to Hiring the Right Type of Salesperson for What You're Selling

Just as a relief pitcher and a starter are different types doing the same job, sales pros come in endless variety.
The 4 Elements of a Stellar Sales Piece
Grow Your Business

The 4 Elements of a Stellar Sales Piece

The most effective direct mail sales pieces follow a formula in format and length. Discover the secret to direct mail success.
5 Tips on Assigning Ownership to Key Sales Accounts
Grow Your Business

5 Tips on Assigning Ownership to Key Sales Accounts

More often than not, multiple salespeople sell different product lines into an account deemed critical. When the question of account ownership surfaces, here is how to handle it.
The Secrets to Building a World-Class Sales Team
Grow Your Business

The Secrets to Building a World-Class Sales Team

Set the stage so staffers will respond to opportunities and embrace competition. Celebrate success and compensate staff to keep them interested but wanting more.
3 Books That Will Help Change The Way You Think About Sales
Grow Your Business

3 Books That Will Help Change The Way You Think About Sales

Even if the word makes you cringe, entrepreneurship and sales are intertwined. Learn to see sales differently with these three great reads.
4 Secrets for Navigating the New Sales World
Grow Your Business

4 Secrets for Navigating the New Sales World

With new trends emerging, the sales landscape is changing. Here are a few tips on how salespeople can adapt.
LinkedIn's Updated Sales Navigator Looks to Take the Cold Out of Cold Calling
Social Media

LinkedIn's Updated Sales Navigator Looks to Take the Cold Out of Cold Calling

The professional-networking giant just rolled out its overhauled standalone 'social sales' offering, which it's couching as a kinder, gentler approach to sales.
Facebook's 'Buy' Button Will Change How Brands Sell Online
Social Media

Facebook's 'Buy' Button Will Change How Brands Sell Online

With the change, social-media managers will see their roles evolve.
Your New Enterprise Sales Strategy: Forget Managers, Focus on Users
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Your New Enterprise Sales Strategy: Forget Managers, Focus on Users

Meetings with big decision-makers can be hard to come by, so get your software in the hands of employees and hope they spread the word.
How to Handle Large Changes in Sales Volume
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How to Handle Large Changes in Sales Volume

The easiest way to wrest back control over a roller-coaster sales cycle is by managing the pricing of your products or services.
Convincing Naysayers to Adopt New Technology
Marketing

Convincing Naysayers to Adopt New Technology

In delivering a business pitch about a novel invention, be sure to bolster your presentation with facts and know your audience.
No Matter What You're Selling, This Strategy Should Do the Trick
Grow Your Business

No Matter What You're Selling, This Strategy Should Do the Trick

Selling has very little to do with what you sell and everything to do with how you sell yourself.
10 Essential Startup Lessons That You May Not Have Learned in College
Starting a Business

10 Essential Startup Lessons That You May Not Have Learned in College

To start a successful business, you'll have to quickly learn some techniques that aren't in any book.
Sales Teams Are Making a Big Comeback at Tech Firms
Business News

Sales Teams Are Making a Big Comeback at Tech Firms

It turns out, products don't sell themselves, and customers enjoy interacting with people.
5 Simple Sales Lessons for Non-Salespeople
Grow Your Business

5 Simple Sales Lessons for Non-Salespeople

An author hawking his books in the park provides some examples for strategies that can easily be adapted for your business.
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