Starting a Business

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Starting a Business Articles and Videos

How This Entrepreneur Reworked His Business Idea in the Face of Financial Armageddon
Business Unusual

How This Entrepreneur Reworked His Business Idea in the Face of Financial Armageddon

While a key aspect of his plan changed, City Winery founder Michael Dorf achieved his original goal: to build a place where people could eat, drink and enjoy an intimate concert experience.
Itching to Start a Business? Start With These 3 Steps to See If It's Right for You.
Starting a Business

Itching to Start a Business? Start With These 3 Steps to See If It's Right for You.

Given the current bleak landscape, you may feel the urge to become an entrepreneur. But before you fully commit, follow this advice.
10 Experiments to Test Your Startup Hypothesis
Starting a Business

10 Experiments to Test Your Startup Hypothesis

When it comes to using the 'lean startup' model, you need to run experiments to ensure your hypotheses are correct.
3 Ways to Discover Your Unique Selling Proposition
Starting a Business

3 Ways to Discover Your Unique Selling Proposition

You can't target your sales efforts successfully if you don't know what sets your business apart from the rest.
The Essential Ingredients to Startup Success
Starting a Business

The Essential Ingredients to Startup Success

If you are just beginning your first business venture, no matter where you are in your life, here are my first steps to get you going.

How-To Guides

Why This Startup Isn't Worried It Left 'Shark Tank' Empty-Handed
Starting a Business

Why This Startup Isn't Worried It Left 'Shark Tank' Empty-Handed

Sseko Designs co-founder Liz Bohannon has big plans - and a 'no' from Shark Tank's investors won't crush them.
The One Simple Tool for Transforming Your Relationship With Investors
Starting a Business

The One Simple Tool for Transforming Your Relationship With Investors

Creating a MAP will take no more than an hour of your time every month and will keep the lines of communication open, ensuring relationships with investors remain strong, and ultimately helping early-stage startups succeed.
Stop Being Such a Tight Wad. Invest In a Great Website.
Starting a Business

Stop Being Such a Tight Wad. Invest In a Great Website.

Spending money on a beautifully designed, fully capable website is no longer a luxury if you're looking to launch or grow any ecommerce business in 2015.
The 4 Embers of the Entrepreneurial Fire
Starting a Business

The 4 Embers of the Entrepreneurial Fire

While these cornerstones can be hard to live by, they are what makes entrepreneurs successful.
Entrepreneurs Need to Stop Doing These 10 Things, Right Now
Starting a Business

Entrepreneurs Need to Stop Doing These 10 Things, Right Now

There are a number of behaviors that founders often find themselves entangled in that, without question, make starting a business harder.
The 3 Steps to Building a Winning Brand Strategy
Starting a Business

The 3 Steps to Building a Winning Brand Strategy

Creating a brand strategy doesn't have to be complicated. Here's where to start.
Greater National Competitiveness Doesn't Lead to More Entrepreneurship
Starting a Business

Greater National Competitiveness Doesn't Lead to More Entrepreneurship

Nations that are more competitive have less of their adult-age population in the process of starting or running new businesses.
5 Lessons I Learned From Starting a Company in Asia and Brought Back to the States
Starting a Business

5 Lessons I Learned From Starting a Company in Asia and Brought Back to the States

A serial entrepreneur shares what he learned from his experience launching his first business far from home.
Use These 5 Steps to Create a Marketing Plan
Starting a Business

Use These 5 Steps to Create a Marketing Plan

This five-step plan in will help you draw in and keep customers.
8 Reasons to Update Your Business Plan Right Now
Starting a Business

8 Reasons to Update Your Business Plan Right Now

Writing your business plan isn't a one-time event. Here's why it's critical to update it from time to time.
50 Reasons to Start Your Own Business
Starting a Business

50 Reasons to Start Your Own Business

If you're considering becoming an entrepreneur, don't forget all the benefits that go along with it.
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