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News and Articles About Search

Optimizing Your Website for Local Searches
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With good content and quality links, you can attract more visitors located closer to home and increase your business' sales.
April 15, 2014 in Technology
Yahoo Unveils Massive New Encryption Scheme to Protect Users

Yahoo Unveils Massive New Encryption Scheme to Protect Users

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Online privacy champion Alex Stamos is making it a lot tougher for hackers and spies to snoop around Yahoo's insides. Here’s what you need to know.
April 3, 2014 in Business News
The Underrated Marketing Machine Entrepreneurs Should Be Using

The Underrated Marketing Machine Entrepreneurs Should Be Using

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Think Facebook is your only option for spreading brand awareness? Think again.
March 21, 2014 in Marketing
How to Protect Your Website From Negative SEO

How to Protect Your Website From Negative SEO

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Ways you can prevent unethical SEO techniques from harming your site and your business.
February 26, 2014 in Marketing
And the Best Time to Book a Flight Is...

And the Best Time to Book a Flight Is...

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Travel deals site Kayak analyzed the best days to book airfare.
February 21, 2014 in Lifestyle
Yelp Listings, Reviews to Be Featured in Yahoo Search Results

Yelp Listings, Reviews to Be Featured in Yahoo Search Results

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With the partnership, Yahoo's data on local businesses is about to get a lot more detailed.
February 10, 2014 in News and Trends
Biz Stone's Answer to the Search Engine Has Arrived, But Will Anyone Use It?

Biz Stone's Answer to the Search Engine Has Arrived, But Will Anyone Use It?

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Twitter co-founder Biz Stone has launched a Q&A app called Jelly with the mission of making the world 'a more empathetic place.'
January 8, 2014 in News and Trends
Lyrics Site Rap Genius Returns to Google Search

Lyrics Site Rap Genius Returns to Google Search

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The site explains how it practiced bad SEO and then fixed its issues and returned to Google.
Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013

Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013

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A look at what people worldwide were searching for most online this year.
December 17, 2013 in SEO | Search Engine Optimization
Are You 'Layering' SEO? You Should Be.

Are You 'Layering' SEO? You Should Be.

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To make sure your content delivers value, you need to integrate search-engine optimization with all aspects of your business. Here's how to do it.
December 3, 2013 in SEO | Search Engine Optimization

Apple Improves App Store Search Engine to Recognize Typos and Misspellings

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This update should increase the number of apps that turn up in a user's search, in turn increasing app developers' visibility.
November 27, 2013 in Apps & Software
Google, Microsoft Take Steps to Block Searches for Child Porn

Google, Microsoft Take Steps to Block Searches for Child Porn

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Ahead of an internet safety summit in Britain, the two companies announced their plan to tighten online searches.
November 18, 2013 in News and Trends
Google Announces 'Hummingbird,' an Algorithm Change to Handle More Complex Searches

Google Announces 'Hummingbird,' an Algorithm Change to Handle More Complex Searches

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The update is the biggest change to the search engine in its 15-year history.
September 27, 2013 in SEO | Search Engine Optimization
How to Use App Store Optimization to Get Attention

How to Use App Store Optimization to Get Attention

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Making an app available is part of the equation. Helping people find it is a whole other ballgame.
Facebook Rolls Out Graph Search

Facebook Rolls Out Graph Search

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The social media giant rolls out a new tool allowing its users to search content posted by people in their network.
July 8, 2013 in News and Trends
10 Questions to Ask When Hiring an SEO Consultant

10 Questions to Ask When Hiring an SEO Consultant

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Here's a quick guide to what you need to know when seeking help with your search engine optimization efforts.
Social Media May Soon Drive More Traffic to Your Website Than Search Engines

Social Media May Soon Drive More Traffic to Your Website Than Search Engines

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A new report suggests internet users in the U.S. are looking to sites like Facebook and Twitter to find what they're looking for online.
June 25, 2013 in Social Media
Google Pats Itself on Back for Response to EU Antitrust Probe

Google Pats Itself on Back for Response to EU Antitrust Probe

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The tech giant says it 'did a pretty good job' replying to the European Union's concerns that it blocks competitors in web search results.
June 24, 2013 in News and Trends
Early Test: Facebook's Graph Search a Dud for Marketers

Early Test: Facebook's Graph Search a Dud for Marketers

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The three main problems with Facebook's new search tool.
January 24, 2013 in Social Media
Facebook's Graph Search Holds Promise for Social Marketing

Facebook's Graph Search Holds Promise for Social Marketing

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The beta release of Facebook's new search function is important to marketers because of its potential impact on advertising and purchase decisions.
January 16, 2013 in Social Media
Beyond Basic SEO: When Hiring a Consultant Makes Sense

Beyond Basic SEO: When Hiring a Consultant Makes Sense

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In this special 'Ask Entrepreneur' feature, search engine optimization expert Danny Sullivan on the benefits of working with an SEO pro.
December 24, 2012 in SEO | Search Engine Optimization
How Facebook's Updated 'Nearby' Tool Can Boost Your Business

How Facebook's Updated 'Nearby' Tool Can Boost Your Business

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Here's what small businesses can do to ensure they're more easily discovered on the giant social network.
December 18, 2012 in Social Media
Google's Top Search Terms of 2012: What's in It for Business Owners

Google's Top Search Terms of 2012: What's in It for Business Owners

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How you can monitor trending topics and make them work for your business -- in search as well as social media.
December 12, 2012 in Your Website
Bing vs. Google: Which Search Engine is Best?

Bing vs. Google: Which Search Engine is Best?

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Microsoft's search engine claims users prefer it to Google. Here, we identify their strengths and weaknesses.
October 13, 2012 in SEO | Search Engine Optimization
How a Facebook Search Engine Could Change the Way People Find Your Business

How a Facebook Search Engine Could Change the Way People Find Your Business

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Three things to consider about your Facebook presence in advance of the company's future search tool.
September 18, 2012 in SEO | Search Engine Optimization

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Ultimate Guide to Link Building
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