Taco Bell

News and Articles About Taco Bell

The 'Smart Slice' Is Coming: 5 Fast-Food Trends for 2015

From Taco Bell to Dunkin Donuts, fast-food giants are innovating heavily as they look to take a bigger bite of the market.

Taco Bell's New Sister Restaurant Apologizes for 'Communist' Logo

Vietnamese sandwich concept Banh Shop promises to change its logo after Vietnamese-Americans called out Taco Bell's parent company for the red star design.

Taco Bell's Social Sauce: Less Sales, Mas Fun

A chat with the marketing executive credited with humanizing the strategy of the teen and Millenial-loved brand.

When Eating Out, Your Diet Goes Out the Window

While the majority of people are watching their weight, a surprising number say they stop counting calories when dining out, a new study says.

Taco Bell Reveals Crappy-Looking Dollar Menu Over Snapchat

On Monday, Taco Bell launched its first ever dollar menu, with advertising that looked as cheap as the tacos.

Nostalgia-Hungry Millennials Convince Burger King to Bring Back Chicken Fries

Chicken Fries are making a triumphant return at Burger King, two years after being taken off the menu.

Pizza Slips and Breakfast Soars in Yum Brand's Latest Earnings

Sales at KFC and Taco Bell boosted Yum Brands to a solid second quarter, while Pizza Hut struggled to keep up.

Taco Bell's New Strategy in the Breakfast Wars: Protein Power

Taco Bell is launching a new low-calorie, high protein menu, and is testing Greek yogurt and other high-protein options as breakfast offerings.

The Weirdest Fast-Food Mashups in America

X plus Y equals fast-food mega sales? From Doritos Locos Tacos to the Pizza Cake, bizarre food concoctions are appearing on menus across the nation.

Survey: McDonald's Has the Worst Burger in America

In the battle of the chain restaurants, Consumer Reports found that customers were sick of many of fast food mega-chains' specialties.

El Pollo Loco Files to Go Public

The California-based Mexican grilled-chicken franchise, which attempted to go public in 2006, is eyeing a $100 million IPO.

Will Taco Bell's Latest Mashup Be a Hit?

Taco Bell is rolling out the Quesarito -- a quesadilla burrito combination -- nationwide on June 9.

Taco Bell and KFC's Parent Company Sees a Future in Vietnamese Sandwiches

Yum Brands is testing a new 'banh mi' concept in Dallas, attempting to capitalize on the growing fast-casual market.

Why Are Franchises Trying So Hard to Be Hip?

7-Eleven has mason jars, TGI Fridays has food trucks and Taco Bell has too many ironic products to name. Here's what's fueling the hipster takeover.

Fast-Food Breakfast Buzz Boosts Egg Whites' Prices

The growing breakfast market and competition for health-conscious customers combine to create an explosion in demand for egg whites.

TGI Fridays Gets Into the Food Truck Game

It's not unheard of for food trucks to move to brick-and-mortar locations. Chains becoming food trucks, however, is a more unique proposition.

With Burger King's Slogan Swap, You Can't 'Have It Your Way' Anymore

Burger King is ditching its 40-year-old slogan in favor of the updated 'Be Your Way.'

Why 'Burgers for Breakfast' Is Actually a Win for Burger King

Burger King is making burgers and fries available during breakfast hours at 5,000 restaurants in the US.

How a Smaller Franchise Partnered With a Billion-Dollar Brand on the Flamin' Hot Cheetos Burrito

Taco John's is hardly as big as Taco Bell, but it landed a big-name partner in burrito making.

Midlife Crisis? Ronald McDonald Gets a Makeover, Joins Twitter

On the heels of a disappointing earnings report, McDonald's announced its mascot is getting a new look and joining social media.

McDonald's Profit Slips in Chilly First Quarter. Will Yum Brands Fare Better?

In a quarter that saw fast-food breakfast wars and the polar vortex, here's how McDonald's is measuring up to the competition.

8 Totally Weird Fast-Food Items That Everyone Is Talking About

Fast-food chains have been trying to one-up each other with wacky offerings like the Waffle Taco and Chicken Corsage. Here are some of the weirdest items on the menu.

Like It or Not, 'Pizza Cake' Could Soon Be a Thing

Boston Pizza customers can now vote on whether the chain should begin selling a Pizza Cake, a gas-powered pizza cutter or a pizza air freshener.

KFC's Drumstick Corsages Are the Latest Quirky, Millennial-Targeted Fast-Food Experiment

In the ongoing battle to prove which fast-food chain 'gets' millennials the most, KFC is now selling corsages for prom

Connect with Entrepreneur

Most Shared Stories