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News and Articles About Video Marketing

WATCH: Dads Get Their Own #WorldsToughestJob Video
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YouÂ’ve probably seen that viral video claiming moms have the toughest job in the world. Now, men are getting their time in the limelight with a parody video by Bud Light.
April 18, 2014 in Social Media
3 Tricks to Create Premium Video Content on a Budget

3 Tricks to Create Premium Video Content on a Budget

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While video content is becoming a more mainstream marketing strategy, it can be expensive. Here are a few strategies for creating top-notch content without spending a fortune.
April 18, 2014 in Marketing
Want to Cut Through the Noise? Embrace the Idea of 'Big' Content.

Want to Cut Through the Noise? Embrace the Idea of 'Big' Content.

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If you want to get attention, consider investing in a long-form project that will set you apart.
April 1, 2014 in Marketing
Chipotle Is Making a Dark Comedy Series About Industrial Farming. (Yes, Seriously.)

Chipotle Is Making a Dark Comedy Series About Industrial Farming. (Yes, Seriously.)

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The burrito chain is releasing a four-part comedy series on Hulu next month that offers a satirical take on industrial farming.
January 27, 2014 in Advertising

12 Strategies for Promoting Your YouTube Videos

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Want to get the word out about your YouTube videos? Review these quick tips.
January 2, 2014 in Online Marketing
Want to Make a Successful YouTube Video? Read This.

Want to Make a Successful YouTube Video? Read This.

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Successful YouTube videos can be as different as oil and water. But those aimed at a small-business audience have some similar traits that can help you communicate your message to your customers.
December 26, 2013 in Social Media
Airbnb Renters Open Their Homes to the Enemy: NY Mayor Bill de Blasio

Airbnb Renters Open Their Homes to the Enemy: NY Mayor Bill de Blasio

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Airbnb is embroiled in a legal battle in New York City, where short-term rental laws forbid its business. In a new video, Airbnb hosts give the city's incoming mayor a unique offer.
December 9, 2013 in Public Relations
How to Create Your Own YouTube Channel

How to Create Your Own YouTube Channel

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If you're going to be posting multiple company videos on YouTube, setting up your own YouTube channel is a smart (and free!) option.
December 5, 2013 in Social Media
Video: Be An Instant Expert With Google HelpoutsPlay Video

Be An Instant Expert With Google Helpouts (Video)

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Fix your computer, learn to play the guitar, or get a handle on conversational French. Any unexpected lesson a busy entrepreneur might need on the fly is all here, all in one place.
November 25, 2013 in News and Trends
How to Customize Your YouTube Channel

How to Customize Your YouTube Channel

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You don't want your YouTube channel to look barren and boring -- these tips will help you add elements to make it your own.
November 7, 2013 in Social Media
YouTube's New Offline Feature Could Boost Video Views for Businesses

YouTube's New Offline Feature Could Boost Video Views for Businesses

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Starting soon, users will be able to add clips to mobile devices to be viewed when they're without an internet connection
September 18, 2013 in Social Media
Video Marketing? What You Need to Know About YouTube Analytics

Video Marketing? What You Need to Know About YouTube Analytics

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Find out who's watching your videos, what's working and what you can do to attract more viewers.
September 6, 2013 in Social Media
Why Short Videos Are Wildly Popular Over Social Media

Why Short Videos Are Wildly Popular Over Social Media

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Yes, you can produce creative and compelling marketing videos in 15 seconds -- or less.
August 14, 2013 in Social Media
Video: How to Use Video to Reach CustomersPlay Video

How to Use Video to Reach Customers (Video)

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Shira Lazar of What's Trending has tips for businesses that want to spread the word about their brand.
July 22, 2013 in Social Media
Why Video for Instagram Isn't a Vine Killer

Why Video for Instagram Isn't a Vine Killer

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Facebook is catching up to the competition, not making it obsolete.
June 21, 2013 in Social Media
How to Upload and Optimize YouTube Videos for SEO

How to Upload and Optimize YouTube Videos for SEO

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Here are tips for making sure you've uploaded your videos correctly and that viewers can find them.
June 6, 2013 in Social Media
6 Tips for Taking Your Video Ad Content Mobile

6 Tips for Taking Your Video Ad Content Mobile

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As consumers increasingly tune in to videos on their mobile devices, young entrepreneurs should consider how best to reach them.
May 22, 2013 in Mobile
YouTube Marketing: What to Consider Before Getting Started

YouTube Marketing: What to Consider Before Getting Started

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Why your business should or shouldn't be on YouTube, and what you can hope to accomplish with your YouTube videos.
April 22, 2013 in Social Media
10 Questions to Ask When Creating Your Company's YouTube Channel

10 Questions to Ask When Creating Your Company's YouTube Channel

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How to develop a plan for posting to YouTube that fits your business strategy.
March 25, 2013 in Social Media
6 Tips for Being More Visual With Social Media (Infographic)

6 Tips for Being More Visual With Social Media (Infographic)

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Ideas for creating engaging visual content, then getting your fans share them and promote your brand.
December 17, 2012 in Social Media
The Secrets of Viral Videos

The Secrets of Viral Videos

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There is no surefire formula to get your video to go viral. But here are a few tips to get people watching.
November 12, 2012 in Online Marketing
Want Your Video to Go Viral? SEO Basics Come First

Want Your Video to Go Viral? SEO Basics Come First

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Instead of focusing on the elusive goal of going viral, market your online video in a smarter way by using SEO techniques.
October 30, 2012 in SEO | Search Engine Optimization
No Cuddly Kittens? Here's How to Make Popular Web Videos Anyway

No Cuddly Kittens? Here's How to Make Popular Web Videos Anyway

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Even if you're not technologically versed, creating videos to showcase your business is not only possible, it's downright vital for some entrepreneurs.
July 26, 2012 in Marketing Ideas
Tips for Creating Business Videos That Customers Will Watch

Tips for Creating Business Videos That Customers Will Watch

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Whether you do it yourself or hire a pro, consider this advice for promoting your business online with video.
June 25, 2012 in Online Marketing
Video: Chris Brogan on Using Video to Market Your BusinessPlay Video

Chris Brogan on Using Video to Market Your Business (Video)

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The popular blogger shares tips on how to get started on YouTube and other video platforms for business.
February 14, 2012 in Social Media

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