Video Marketing

News and Articles About Video Marketing

3 Simple Tips to Boost Your SEO on YouTube
YouTube

3 Simple Tips to Boost Your SEO on YouTube

You need to have a presence on the second largest search engine. Here are a few pointers to get you started.
Samuel Edwards
4 Simple Ways to Use Periscope for Your Business
Periscope

4 Simple Ways to Use Periscope for Your Business

Whether you're a seasoned business professional or a new on the scene, you can add to your credibility and brand using Periscope as a storytelling tool.
Crystal Washington
3 Mega Marketing Lessons From 3 Companies With Strong Brands
Branding

3 Mega Marketing Lessons From 3 Companies With Strong Brands

While on the surface these big mega-brands may seem un-relatable, we really can learn a lot from their work and how they approach both their products and brands.
Jim Joseph
7 Ways Solopreneurs Can Turn a One-time Webinar Into a Content Goldmine
Webinars

7 Ways Solopreneurs Can Turn a One-time Webinar Into a Content Goldmine

Stop wasting great content: Let your webinars spread your message in multiple ways.
Jill Brown
YouTube CEO Unveils Redesigned App, Additional Creator Spaces
YouTube

YouTube CEO Unveils Redesigned App, Additional Creator Spaces

Such investments have helped propel total YouTube 'watch time' by 60 percent year-over-year.
Geoff Weiss
Twitter's Head of Video Hints at Monetization Plans for 'All' Creators
Video Marketing

Twitter's Head of Video Hints at Monetization Plans for 'All' Creators

Speaking at VidCon, Baljeet Singh teased the idea of rolling out video monetization to 'all types of creators' on Twitter.
Geoff Weiss
3 Ways to Make Captivating Videos
Video Tips

3 Ways to Make Captivating Videos

Brand managers are turning to video to gain audiences' attention, but you'll have to create something more interesting than average corporate fare to capture eyeballs.
You Can Run a Great TV Campaign Without TV
Video Tips

You Can Run a Great TV Campaign Without TV

While marketers are projected to spend about $79 billion on TV advertising this year, some might be missing the big picture.
James G. Brooks
How Brands Are Paving the Way for Periscope Marketing
Periscope

How Brands Are Paving the Way for Periscope Marketing

As more brands join and use apps like Periscope and Meerkat, it's becoming clear that live streaming will play a major role in digital and social marketing in the coming months and years
Samuel Edwards
5 Ways to Boost Your Chances of Going Viral on YouTube
YouTube

5 Ways to Boost Your Chances of Going Viral on YouTube

You'll need more than luck to get your video to blow up.
Adam Toren
How to Start Using Explainer Videos (Infographic)
Video Marketing

How to Start Using Explainer Videos (Infographic)

For many companies, explaining a product or service through text can seem like writing a book. That's why video has become so appealing.
Zach Bulygo
This Method of Follow Up Will Definitely Make an Impression
Marketing

This Method of Follow Up Will Definitely Make an Impression

Follow these three steps to stand out among a series of canned emails, scripted phone calls and customer-relationship management reports.
Jeff Shore
4 Creative Ways to Use Live Streaming to Boost Your Company's Exposure
Streaming

4 Creative Ways to Use Live Streaming to Boost Your Company's Exposure

With Meerkat and Periscope the new social-media darlings, here are a few tips on how to use these platforms to gain an advantage over your competitors.
Kelsey Humphreys
The 5 Mistakes Business Owners Make When Planning a Video
Video

The 5 Mistakes Business Owners Make When Planning a Video

If done correctly, videos can be a great addition to your marketing strategy but unfortunately, often entrepreneurs' vision doesn't always translate into a high-quality film, instead resulting in a major marketing flop.
Jennifer Jager