Store raises the price of the plates so that you do NOT give them away on Mother's Day

"Mention that it is not to give to your mommy and you take it at the normal price," says the store.

Free Book Preview: Brand Renegades

Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company.
3 min read
This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.
Opinions expressed by Entrepreneur contributors are their own.

In the middle of 2021 there are still people who think that giving an appliance on Mother's Day is a good idea, if you don't ask any mom (they have horror stories). A store called Lady Lee in Honduras, realized this and decided to do something about it.

In a post on Facebook , the Lady Lee store promoted its My Mommy Deserves the Best campaign, displaying the "offer" of an iron.

The normal price of the item is 19.5 thousand Honduran lempiras (about 16 thousand Mexican pesos), with the "offer" it rises to 24,999 thousand Honduran lempiras (just over 20 thousand Mexican pesos) accompanied by the message: " We raise the price so that do not give it to your mother in her day ”.

Image: Lady Lee Honduras via Facebook

Plus, it encourages shoppers to choose something else from your store. "Better choose from thousands of other options in our store that make her happier."

Lady Lee even amplified the campaign with a tiktok about it: " No to clothes irons, yes to hair irons for mom!"

@ladyleehn

Do not lose the elegance, Lady Lee has for you all the curling irons and hair straighteners at special prices. #LaFina #Diva #Foryou #parati #fyp

original sound - Lady Lee Honduras

The post already has more than 9 thousand reactions and 10 thousand shares.

How to buy the perfect gift for mom?

Please, let's stop calling moms "the queen of the home." Housework should be shared by all family members and by giving away an appliance we are only perpetuating gender roles. Women do not belong in the kitchen or in the home.

Unless she explicitly asks you to want an air fryer, give your mom or partner something that she can use and enjoy, not a household item. Think about their tastes and hobbies, so you will find the perfect gift. Here are some gadget ideas for the millennial mom .

More from Entrepreneur
Our Franchise Advisors are here to help you throughout the entire process of building your franchise organization!
  1. Schedule a FREE one-on-one session with a Franchise Advisor
  2. Choose one of our programs that matches your needs, budget, and timeline
  3. Launch your new franchise organization
Make sure you’re covered if an employee gets injured at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business
Try a risk-free trial of Entrepreneur’s BIZ PLANNING PLUS powered by LivePlan for 60 days:
  • Get step-by-step guidance for writing your plan
  • Gain inspiration from 500+ sample plans
  • Utilize business and legal templates
  • And much more

Latest on Entrepreneur