Founder/CEO of Taykey
Amit Avner is the founder and CEO of Taykey, a provider of trend-based, real-time advertising solutions. At the age of 14, Avner built a search engine called WittySearch, and in 2003, a social note-taking platform called bWitty Notes. He also served as chief software architect in an elite intelligence unit of the Israel Defense Forces.
The power of prime time advertising is still going strong, but the rise of online media brings a new twist.
Consumer interest in the latest technology is so great that ads associated with tech news do better, even when the products are unrelated.