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Co-founder and Director of the Online Marketing Gurus
Andrew Raso is the co-founder and director of the Online Marketing Gurus, a fast-growing, award-winning search company working with some of the world's leading brands, including Coca Cola, Salesforce and Freshbooks. Follow him on Twitter @marketinggurus3.
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Everybody hates pop-over ads, but everyone clicks on them, too.
Apply agile marketing practices to crowdsource knowledge, prioritize critical tasks and know when it's time to move on.
These easy-to-customize structures can help you drive up engagement and attract a community of avid brand users.
It's hard to hire an SEO expert when you don't know much about it yourself.
SEO is important and you're smart enough to know what you don't know.
A quality SEO firm isn't going to promise you the moon and stars. And that's a good thing.
All you know is that you want your website at the top of online consumer searches. Working with, and understanding, your SEO consultant, will help you get there.
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