Building a Business
Being ‘Ready’ Is a Trap — Do This Instead
A chance encounter with a store clerk revealed that what looks like a problem is often the first step.
Guillermo Flor
Entrepreneur, angel investor and writer
Guillermo Flor is an entrepreneur, angel investor and writer focused on AI. He founded Product Market Fit and AI Market Fit, reaching 120,000+ subscribers on Substack. He has invested in 40+ companies including Replit, Gru Space, and dozens of Y Combinator startups, and now focuses full-time on building and investing in AI.
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