John Coleman

John Coleman

Founder and Chairman of The VIA Agency

John Coleman is the founder and chairman of The VIA Agency, an employee-owned, full-service creative agency based in Portland, Maine. VIA won Ad Age’s “Small Agency of the Year” in 2011 and has received numerous other prestigious industry awards. Coleman holds an MBA, a B.S. in mechanical engineering and an honorary doctorate in fine arts from Maine College of Art. He sits on the board of trustees for the Skowhegan School of Painting & Sculpture and volunteers for the Preble Street Resource Center in Portland. While he enjoys fly-fishing and playing the guitar, he is dedicated to an active studio practice exploring conceptual artwork. Coleman is also the author of VIA PRINCIPLES, a book that explores how companies can become more collaborative and creative through adherence to clear and powerful guiding principles.

When It Comes to Equity, 'Enough Is Better Than Too Much'
Employee Ownership

When It Comes to Equity, 'Enough Is Better Than Too Much'

The "perfect deal" is a different kind of employee-ownership model.