Unicorn Club
Do These 4 Things to Become the Unicorn of Your Industry
No myth, magic or fairy dust required
Mike Linton
Guest Writer
Chief Marketing Officer, Farmers Group, Inc.
Mike Linton was recruited to Farmers Insurance in October 2011 as its Chief Marketing Officer. His responsibilities include marketing, research, brand management, sponsorships, internal and external communications, building the customer experience function and the company’s digital and mobile efforts.
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