Monique Verduyn

Monique Verduyn

Entrepreneur Staff
Freelance Writer

Monique Verduyn is a freelance writer. She has more than 12 years’ experience in writing for the corporate, SME, IT and entertainment sectors, and has interviewed many of South Africa’s most prominent business leaders and thinkers. 


Scaling Up Is Tougher Than It Looks

How Marisa da Silva has implemented a 'cut, cut, grow' strategy to ensure growth in a decades-old business.

Pivoting At The Right Time Is Key To Growth

How 28-year-old Adam Fine launched his startup with R85 000, and today is poised for massive growth, with the business tripling in size over 18 months.

How a Traditional Industry is Innovating With New Technology

A company that's been active for more than five decades in an industry that's hundreds of years old doesn't sound like a recipe for innovation - and yet that's exactly what Luci Nouwens, owner of Nouwens Carpets, is focused on.

How to Become a Disruptor That Shifts Markets

What can we do now that we couldn't do before, thanks to changes in technology? That's the approach that great organisations are taking to transform the consumer experience. And it's not just the ruthless young upstarts that are doing so - we spoke to three companies founded by industry stalwarts to get their take on how to seize market leadership in a time of significant disruption.

How to Sell Your Vision – and Execute On It

Hennie Botes is a true South African entrepreneur. In spite of numerous challenges, he has developed an unrelenting ability to sell his vision, and execute it. Through technology he created - which challenges traditional building techniques – he is also empowering other entrepreneurs.

Leading the Way in an Evolving Industry

Out-of-home media agencies are growing and In Touch Media's Margie Carr is leading the way with an approach that embraces trust, simplicity and the power of networks.

How Portia Mngomezulu Launched Her Cosmetics Business With No Money

A great product range backed by an ambitious vision and a determination to get the basics right is helping Portia Mngomezulu to conquer the highly competitive beauty industry

How to Take Advantage of Opportunities

Launching a marketing agency is a dream for many creative visionaries, but the competition is stiff. Buyi Mafoko, MD of Leratadima Marketing, offers advice on gaining a competitive advantage and differentiating your business from your competitors.

How Erna Basson Went From Promo Girl to Global Entrepreneur

She's an award-winning serial entrepreneur, business coach and international speaker, and she's only 30. Erna Basson says that building your own empire is one of the toughest things you can do, but also one of the most rewarding. She unpacks the lessons she has learnt that have helped her launch and grow three businesses into sustainable brands.

What To Do When Your Start-Up Can't Get Finance

Mduduzi Luthuli couldn't find his ideal job in the wealth management space – so he decided to create it, bootstrapping his business, Luthuli Capital.

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