About Monique Verduyn
Monique Verduyn is a freelance writer. She has more than 12 years’ experience in writing for the corporate, SME, IT and entertainment sectors, and has interviewed many of South Africa’s most prominent business leaders and thinkers.
More From Monique Verduyn
A company that's been active for more than five decades in an industry that's hundreds of years old doesn't sound like a recipe for innovation - and yet that's exactly what Luci Nouwens, owner of Nouwens Carpets, is focused on.
What can we do now that we couldn't do before, thanks to changes in technology? That's the approach that great organisations are taking to transform the consumer experience. And it's not just the ruthless young upstarts that are doing so - we spoke to three companies founded by industry stalwarts to get their take on how to seize market leadership in a time of significant disruption.
Hennie Botes is a true South African entrepreneur. In spite of numerous challenges, he has developed an unrelenting ability to sell his vision, and execute it. Through technology he created - which challenges traditional building techniques – he is also empowering other entrepreneurs.
A great product range backed by an ambitious vision and a determination to get the basics right is helping Portia Mngomezulu to conquer the highly competitive beauty industry
Launching a marketing agency is a dream for many creative visionaries, but the competition is stiff. Buyi Mafoko, MD of Leratadima Marketing, offers advice on gaining a competitive advantage and differentiating your business from your competitors.
She's an award-winning serial entrepreneur, business coach and international speaker, and she's only 30. Erna Basson says that building your own empire is one of the toughest things you can do, but also one of the most rewarding. She unpacks the lessons she has learnt that have helped her launch and grow three businesses into sustainable brands.