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7 Advanced Google Search Tricks You Should Be Using For Market Research You probably use Google every day. But, are you using it right?

By Neil Patel Edited by Dan Bova

Opinions expressed by Entrepreneur contributors are their own.

You may know how to use Google's basic search functions, but in this video, Entrepreneur Network partner Neil Patel wants to teach you some advanced tricks for market research.

His first tip is to use an exclusion query. By excluding some criteria, you can find out which sites mention you or a keyword of your choice while filtering out unnecessary noise. For example, if you want to see which websites mention you, but have a bunch of mentions from sites or blogs you are associated with, you can use an exclusion query to find new potential partnerships.

Click play to learn more.

Related: How to Recover Customers Who Abandon Their Carts

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Neil Patel

Co-founder of NP Digital

Neil Patel is the co-founder of NP Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

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