advertisements

Indian Consumers Don't Trust Advertisements, Says a Study
Advertising

Indian Consumers Don't Trust Advertisements, Says a Study

In the wake of the controversy surrounding Patanjali's Coronil and HUL's Fair & Lovely , community platform LocalCircles conducted a survey to do a pulse check on the issue of misleading advertisements
Shipra Singh | 3 min read
Lessons to be learned from the Asian Digital Ad Industry

Lessons to be learned from the Asian Digital Ad Industry

In a modern and culturally diverse society, content in ads should not be taken lightly
Kazu Takiguchi | 5 min read
Experience Centers as the 'New-Age' Marketing in the India of 2019

Experience Centers as the 'New-Age' Marketing in the India of 2019

Experience centers, as opposed to the aggressive, hard-sell marketing tactics, give a breathing space to the consumer and let them be themselves
Saurav Bhaik | 7 min read
Marketing in the Third Dimension

Marketing in the Third Dimension

All that you need to know about digital marketing
Deepak Kanakaraju | 10 min read
5 Ways to Maximize Mobile Advertising ROI Ahead of Holiday Season

5 Ways to Maximize Mobile Advertising ROI Ahead of Holiday Season

Starting your ad campaigns early captures the consumer's attention at the right time
Saurabh Bhatia | 5 min read

More From This Topic

Are GDPR and Blockchain the Next Stages in Programmatic Advertising Evolution?
Advertising

Are GDPR and Blockchain the Next Stages in Programmatic Advertising Evolution?

In this article we try to explore all the aspects of GDPR and Blockchain
Divyendra Kumar | 6 min read
4 Ways Digital Marketing Is Influencing User Choice & Customer Acquisition
Digital Marketing

4 Ways Digital Marketing Is Influencing User Choice & Customer Acquisition

Gone are the days of spending a significant amount of cash on creating the perfect ad and product pitch
Shubhagata Choudhury | 7 min read