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[Funding Alert] AdEasy Raises Funding From Japan's E-gift Service Provider Giftee Malaysia
The fresh funds bring AdEasy's valuation to RM17.5 million (approximately US$4.1 million)
Indian Consumers Don't Trust Advertisements, Says a Study
In the wake of the controversy surrounding Patanjali's Coronil and HUL's Fair & Lovely , community platform LocalCircles conducted a survey to do a pulse check on the issue of misleading advertisements
Lessons to be learned from the Asian Digital Ad Industry
In a modern and culturally diverse society, content in ads should not be taken lightly
Experience Centers as the 'New-Age' Marketing in the India of 2019
Experience centers, as opposed to the aggressive, hard-sell marketing tactics, give a breathing space to the consumer and let them be themselves
Marketing in the Third Dimension
All that you need to know about digital marketing
5 Ways to Maximize Mobile Advertising ROI Ahead of Holiday Season
Starting your ad campaigns early captures the consumer's attention at the right time
Are GDPR and Blockchain the Next Stages in Programmatic Advertising Evolution?
In this article we try to explore all the aspects of GDPR and Blockchain
4 Ways Digital Marketing Is Influencing User Choice & Customer Acquisition
Gone are the days of spending a significant amount of cash on creating the perfect ad and product pitch