Marketing

Marketing

Managing Bad Press

What to do--and not do--if your company comes under the glare of a not-so-positive spotlight.
Marketing

The Perfect Presentation: Practice

In part 4 of a 6-week series, we address what kind of practice makes a presentation perfect.
Marketing

Watch Your Word-of-Mouth

Word-of-mouth marketing is always working; it just may not be working in your favor.
Marketing

5 New Places to Advertise

Tired of promoting your brand on the radio or even online videos? Here are some emerging opportunities to check out.
Marketing

How to Get Your Business Online for Under $200

For the cost of a nice dinner, you can have your business online in one month.
Marketing

The Difference a Test Makes

5 steps for creating simple tests that improve e-mail marketing results.
Marketing

The Perfect Presentation: Speaking

In part 3 of a 6-week series, you'll learn how to deliver your material like a seasoned presenter.
Marketing

Spread the Good Word

PR is a do-it-yourself job when you use one of these 3 tactics.
Marketing

The Perfect Presentation: Technology

In part 2 of a 6-week series, we address how to prevent technology from taking over--and potentially destroying--your presentation.
Marketing

Hiring an SEO Consultant

Don't outsource your search engine optimization without asking these 10 questions.
Marketing

5 Tips for Writing Quick-Read Copy

Want to keep your audience's attention? Here's how to keep it short.
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