Nicci Levy wanted to create a better experience for women who got medical skincare treatments. Three years later, Alchemy 43 has locations on both coasts.
Riawna Capri and Nikki Lee bootstrapped a single hair salon in Hollywood. When a client requested a braiding style, the stylists decided to 'own' the trend.
To create her on-demand furniture company, The Inside, Christiane Lemieux fused cutting-edge technology with the famously slow-moving interiors industry.
Shamanth Pereira was a young mom who struggled to regain confidence in her body after giving birth. So she built her own solution and launched Invisibelly leggings.
The founders of Dr. Brite had successful careers as a dentist and a surgeon. But they walked away from what they knew to build a natural mouth care brand.
The founders of Modern Fertility want to provide all women with access to fertility tests and education. But first, they need to gain the support of both Silicon Valley and the medical industry.
Naomi Kelman is the CEO of Willow, a sleek breast pump that launched earlier this year. To get it just right, she and her team surveyed moms across the country.
Alexa Buckley and Sarah Pierson had a plan in place -- it just didn't involve launching a startup. Here's how they found the guts to follow their passion and launch custom-fit shoe company Margaux.
Karen John's startup, Heartwork, creates sleek, functional office furniture. But before she launched, she had to focus her idea, support its development and ignore her family's advice.
After an entrepreneurial failure, Miko Branch launched a new business out of necessity -- and identified a lucrative, underserved market in the haircare industry.
Co-founder Rosie O'Neill looks back on the early days of building the brand with her now-fiancé: "All of the stories of how we found this concept are wound up in our love story."
At 18, Amanda Zuckerman co-founded dorm décor brand Dormify with her mom. Now, she's a 27-year-old creative director for the fast-growing brand she build from the ground up.