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Ultimate Guide to Facebook Advertising

Marketing

The 4 Most Common Troubleshooting Scenarios and What to Do About Them

When your Facebook ads tank, use these tips to figure out what went wrong so you can change them and get them working for you.

How to Choose the Best of the 3 Facebook Ad Campaign Objectives

Before you can create Facebook ads, you need to understand and choose your objective. These smart tips can help you evaluate your goals and choose the type of campaign that will work best for you.

The 3-Step Formula for Successful Facebook Video Ads

Follow these three steps for creating video ads that turn prospects into customers.

6 Key Characteristics Your Facebook Ad Images Should Have to Be Effective

When you're choosing images or creating videos for your Facebook ads, be sure you think about these six things if you want them to be successful.

7 Questions to Determine Whether Your Ad Is Ready for the Big Time

You'll know if your copy is really focused on your prospects if you can answer these seven questions in the affirmative.

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6 Proven Facebook Advertising Offers You Can Use to Attract More Business

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Creating Advertising Hooks That Work on Facebook

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4 Proven Strategies for Retargeting to Hot Prospects

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Getting More People to Like Your Business' Facebook Page

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How to Use the Two Greatest Superpowers of Facebook's Analytics Tool

Find out how the Facebook Pixel can help you understand and build your audience.