Tech
Digital Transformation: How to Make Your Way Through the Cloud
Are you built for the cloud and making the right decisions?
Business in Transformation
Building a Business
Know When and How to Sell Your Business
Experts say selling a business takes just as much thought and effort as starting it.
By Andrea Murad
Building a Business
9 Entrepreneurs Tell Their Stories of Pivoting 180 Degrees to Start New Careers
Follow your gut and your heart, these nine men and women say, and good things will follow.
Buying a Franchise
The 4 Things You Need to Know About McDonald’s Turnaround Plan
Delivery, refranchising and a new organizational structure – here are the hard facts on how McDonald's wants to fix a broken system.
By Kate Taylor
Business News
TomTom Says Its Maps Are Destined for Self-Driving Cars
The Dutch navigation company's automotive division has won big contracts in recent months, prompting analyst upgrades and a 40 percent surge in its shares.
By Reuters
Building a Business
Step Away From the Foosball Table. Financials are Important, Too.
Entrepreneurs Andy Medley and Scott Hill built their Indianapolis marketing and promotions firm PERQ by nurturing office culture, sometimes to a fault. Employees still have fun, but their focus these days is on "winning" at business.
By Sarah Max
Business Ideas
8 Successful Companies Didn’t Start That Way (Infographic)
Early iterations of now famous tech startups are almost unrecognizable.
Building a Business
6 Signs It’s Time to Turn Your Startup in a New Direction
Few startup ideas are perfect; that's why it's important to recognize when you need a course correction in your idea, pitch, product or execution.
Building a Business
From Profit to Purpose: Making the Shift From Me to We
Raj Lahoti on turning obstacles into opportunities.
By Raj Lahoti
Building a Business
Groupon Moves Deeper in the Discount Space With ‘Freebies’
The daily-deal site has added a new category to its repertoire that includes digital coupons, promotion codes, giveaways and samples.
Building a Business
Mastering Change: What You Can Learn From KFC and Instagram
The most successful entrepreneurs know when to shift direction because their businesses need it. Here are three guideposts to help you along the way.
By Debra Kaye
Building a Business
How to Always Be Ready to Adapt Your Business to Change
Adapting to change quickly is a key way to ensure your business enjoys sustained growth. Here are six ways to make sure you're ready.
Building a Business
How Online Direct Sales Saved This Luxury Business
The financial crisis forced Vero Linens to find a new target market.
Building a Business
The Big Company That Got Nimble
Chinese Appliance maker, Haier Corporation, transformed itself from a small refrigerator maker to the world's largest appliance company by putting more power in the hands of employees.
By Sarah Max
Building a Business
How to Find a Personal Trainer for Your Business
College Trep AJ Agrawal dishes about how he and GreekPull co-founder built a stellar team of mentors -- and you can too.
By AJ Agrawal
Building a Business
Brand Shop ‘Taps’ Into Its Expertise to Build Brewery
With traditional advertising revenue shrinking, TBD of Bend, Ore., diversifies its branding business by selling craft beers.
By Sarah Max
Building a Business
A Foodie Startup Nixes Web for Brick-and-Mortar Shop
Freshfully started as a virtual marketplace for finding local food. When connecting buyers with their farm-fresh fare proved tricky, the Alabama startup shifted to a traditional street-side model.
By Sarah Max
Building a Business
Act Now, Assess Later: One Company’s Real-Time Transformation
Translation goliath LanguageLine Solutions needed to make a quick transition into on-demand video interpretation or risk losing market share to its sprightly competitors.
By Sarah Max
Business Ideas
What Can Your Company Learn From Lego?
Unbridled innovation nearly crushed the Danish toymaker. Everything started to click when it focused on making smaller, more controlled, changes.
By Sarah Max
Building a Business
This Startup’s Biggest Hurdle Became Its Greatest Opportunity
TalentBin's founders' plan to foster peer reviews of job candidates didn't pan out, but it paved the way for an even bigger idea -- finding those job candidates in the first place.
By Sarah Max
Marketing
Catering to Boomers, a Cell Phone Company Takes Off
Consumer Cellular made the call to target an older audience -- a move that's led to robust growth in revenue.
By Sarah Max
Building a Business
An Ohio Startup Cuts Its Teeth and Turns To Toothpaste
Branam Oral Health began life as the maker of the Gibby-Oral pacifier. But when sales of its natural toothpaste took off, the company pivoted.
By Sarah Max
Building a Business
Ditch Cold Calls. Why Content Is King (Infographic)
These days, your customers are reading blogs and using Twitter. We take a look at how content marketing can boost your company's bottom line.
Building a Business
How One Young Entrepreneur Pivoted a Business Failure into Success
On the path to startup success, expect to hit multiple roadblocks along the way.
By Zach Smith
Business Plan
Crocs: From Footwear Fad to Billion-Dollar Company
This iconic shoemaker bounced back after the recession by revamping its product lines and distribution channel.
By Sarah Max
Building a Business
A Plucky Startup Ditches ‘Coin Piggy’ Roots and Finds Its Mission
GoFundMe, a popular crowdfunding site, went through several iterations before it found its niche helping individuals rally around personal causes.
By Sarah Max
Building a Business
The Art of the Pivot
Learn how six major companies made the hard changes that renewed their companies and their bottom line.
By Linda Lacina