Freelance Copywriter and Content Strategist
By night, Aaron Orendorff’s busy “saving the world from bad content” as a freelance copywriter over at iconiContent. By day, he teaches communication and philosophy at the local college.
Renters and buyers today demand on-the-go tools, even when it comes to selecting where they'll put down roots.
Clinton vs. Trump is a proving ground for any number of strategies online marketers can adopt to increase conversions.
Success and Failures
A confident entrepreneur makes a huge offer for acquisition and gets shot down quick for all to see. He didn't miss a beat.
User-generated content is on the rise because people trust reviews from their friends more than anything.
When the customer tells you everything is "fine" it is time be alarmed.
Ready To Launch
Think it's too late to get in on the ecommerce thing? Not if you come up with something unique.
Here are the two most important factors that historical big data can't help you with and exactly how to fix them.
These four stages that can make a huge difference in the way you seduce, sell, and seal the deal with your prospects and customers.
The opportunities for B2B ecommerce are huge, especially for companies willing to break the mold, take some risks and humanize their B2B strategies.
Here are what four companies have successfully done on their About pages. You might want to follow their example.
Crafting a strong personal brand is more important than ever, no matter what business you're in.
Humble people tend to be more effective leaders and are more likely to perform highly in group and individual settings.
Not everyone is passionate about their work but everyone loves a good game.
From being the face of your startup to not just focusing on the freemium model, six leaders share what it takes to make it.
Five lessons on success founders can learn from this unlikely leader.