Colby Flood

Founder & CEO of Brighter Click

As an in-house marketer, Colby noticed one major issue with the agencies he hired—communication. Colby founded Brighter Click to create an education-first agency that focuses not just on performance, but on proactive communication led by education.

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Marketing

3 Ways to Test Paid Social Ads With a Purpose

With the right strategy and a clear sense of who your social ads will reach, it is possible to craft marketing materials that deliver an exceptional ROI.

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