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Pat Dermody

Pat Dermody

Guest Writer / President, Retale

Pat Dermody is president at Retale and has 20 years of experience in agency and client-side marketing, brand strategy and retail marketing. Previously she served as vice president of media buying for digital and social networking at Sears Holdings Corp.

Take It From The Pros

Transitioning From the Secure Corporate Nest to Entrepreneur Digs

Every executive making the leap from a resource-rich company to a startup den should know these five things.