Penny C. Sansevieri
djunct Instructor NYU & CEO of Author Marketing Experts, Inc.
Instagram is a great place to be for anyone looking to market anything.
There are two basic steps to boosting your marketing image -- finding images and then customizing them.
These days, it's hard to miss the fact that video -- especially livestreaming -- is a big and powerful way to deliver your message.
Here are strategies that you can implement both on and offline to help keep your ear to the ground, understand your market and keep tabs on your competition.