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Penny C. Sansevieri
djunct Instructor NYU & CEO of Author Marketing Experts, Inc.
More From Penny C. Sansevieri
Media Coverage
Pitching media the right way can really boost your business.
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Media Coverage
Approaching the media the right way is only one part of the big picture.
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Marketing
Most great marketing successes, regardless of your product, are the cumulative result of multiple actions.
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Small Businesses
Writing a business book offers opportunities to move you toward whatever your long-term goals are as well as growing market share.
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Influencers
Twitter is a great tool for expanding your network.
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Instagram
Instagram is a great place to be for anyone looking to market anything.
5 min read
Social Media
There are two basic steps to boosting your marketing image -- finding images and then customizing them.
6 min read
Video
These days, it's hard to miss the fact that video -- especially livestreaming -- is a big and powerful way to deliver your message.
6 min read
Competition
Here are strategies that you can implement both on and offline to help keep your ear to the ground, understand your market and keep tabs on your competition.
4 min read
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