More From Penny C. Sansevieri
Pitching media the right way can really boost your business.
Most great marketing successes, regardless of your product, are the cumulative result of multiple actions.
Writing a business book offers opportunities to move you toward whatever your long-term goals are as well as growing market share.
Twitter is a great tool for expanding your network.
There are two basic steps to boosting your marketing image -- finding images and then customizing them.
These days, it's hard to miss the fact that video -- especially livestreaming -- is a big and powerful way to deliver your message.