Shop the Competition

Don't just compare prices--evaluate how their sites handle online purchases.

Fully explore competitors' Web sites, try to understand therationale behind their formats and even test-drive their systems.For example, if a competitor has a shopping cart, run through themechanics of what it's like to make an order using that cart;you can always cancel at the last minute. You may discover thatyour own site needs improvements.

Excerpted from 101 Internet Marketing Tips For YourBusiness

Editor's Pick

Have More Responsibilities at Work, But No Pay Bump? Use This Script to Get the Raise You Deserve.
Black and Asian Founders Face Opposition at All Levels — Here's Why That Has to Change
Business News

An NFL Rookie Scores a $514,000 Jackpot in Las Vegas

Los Angeles Rams running back Ronnie Rivers sat down to play 3-card poker and left a half million dollars richer.

Business News

Police: 82-Year-Old Woman Found Alive at New York Funeral Home After Being Pronounced Dead

The woman was found breathing almost three hours after she was pronounced dead.

Leadership

3 Expert-Backed Strategies for Blowing People Away With Your First Impression

Nothing is more important than a good first impression. The first five seconds are everything.

Business Ideas

How to Make Thousands of Dollars on the Side As a Virtual Assistant

Apply your skills and experience to create a lucrative virtual assistant side hustle or full-time business.