'Mobility at Every Stage of Life': Uber Announces New Service Geared for Older Riders Uber now offers senior accounts, a new version of the app with a simplified UI for the elderly.

By David James

Uber is launching Senior Accounts, a new service geared toward older users.

The company says it offers a simplified app experience and new features, including ride updates for riders' family members, saved destinations (like doctor offices), and the ability to use a family member's card for payments.

Simple Mode offers visuals with larger text and icons, and the screen will have fewer buttons than the typical Uber screen.

Related: Uber CEO: Autonomous Vehicles Will Take Over Drivers Soon

"Senior accounts and Simple mode represent an important milestone in Uber's ongoing commitment to accessible transportation," said Ashu Manohar, Director of Product Management at Uber. "These features reflect our dedication to designing technology that meets people where they are and supports mobility at every stage of life."

How Senior Accounts Work

To enable it, Uber users can invite an older adult to join their Family profile through the app. They'll get a link to create their senior account and set it up themselves or with the help of a family member.

Senior accounts and Simple Mode are now available in the U.S. and in select cities in other countries. (Get the full list here.)

Uber said senior users can add their Medicare Flex card to pay for eligible medical visits.

David James

Entrepreneur Staff

Staff writer

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Leadership

This One Trait Is the Competitive Edge Every Leader Needs in the Age of Uncertainty

Executive empathy isn't just a "nice-to-have" in today's world. It's a strategic imperative. Here's why — and how leaders can put it into practice.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

Some Whole Foods Locations Are Experiencing Empty Shelves After a Main Distributor Was Hacked

A Whole Foods distributor was hit with a cyberattack last week, and it has led to empty shelves in stores around the country.

Franchise

A.I. Could Destroy the Power of Video Marketing — But Only If We Allow It

From emotional franchisee stories to leadership testimonials, real video still works — but only if people believe it's real.

Leadership

This Cognitive Performance Coach for Special Operators Says Leaders Must Do This One Thing

We asked a performance psychologist who trains Elite Warriors and Olympic athletes about leadership. Her insights reveal why the best leaders walk alongside their team, not in front.

Business News

Starbucks Is Hiring a 'Global Content Creator' to Travel, Drink Coffee, and Get Paid Six Figures

It's the last week to apply for a coffee and travel "dream job."