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How One Major League Baseball Team Is Going to Bat with Rookie Sports Businesses

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This story appears in the October 2015 issue of Entrepreneur. Subscribe »

With the North American sports market growing at an annual rate of 4.5 percent, according to , it's no surprise that professional organizations are pouring resources into helping young companies develop related products and services.

Eric Broder Van Dyke | Shutterstock.com
Dodger Stadium Los Angeles, California.

This year saw the launch of the Sports and Entertainment Accelerator, geared toward supporting emerging category leaders and mentoring startups at the intersection of sports, and entertainment. The mentor network includes Dodgers owners and experienced investors, as well as entertainment executives from across the U.S. The Dodgers partnered with digital agency R/GA, which runs its own tech-centric startup accelerator, to offer additional strategy and branding.

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