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6 Ways to Move Your PR Efforts Forward During the Summer Slowdown Does it seem like everyone, including reporters, is on vacation right now? Here are six ideas on how to use the summer slowdown to get ahead with your public relations program.

By Michelle Garrett Edited by Chelsea Brown

Opinions expressed by Entrepreneur contributors are their own.

If you're reading this, chances are you're not like everyone else — because it seems like nearly everyone is on vacation right now. Things can get pretty quiet in the summer. With so many on vacation, including reporters, it can be a challenging time if you're working on a public relations push by trying to get the word out about any of your initiatives.

It may stay this way until after Labor Day, meaning the ability to reach journalists by pitching earned media stories may be a bit limited. So, what can you do to move your PR efforts forward during the late summer lull? Here are a few ideas:

Related: Is It Time to Hibernate or Accelerate Your PR Efforts?

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