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How to Cut Through the Clutter and Make the Best Decisions Making clear-headed decisions is the ability to see beyond your entrenched biases and move your business forward. Here's how to do it.

By Christopher Hann

Opinions expressed by Entrepreneur contributors are their own.

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Q: How can you cut through brain clutter to make the best decisions for your business?

A: Now there's a question that has bedeviled pretty much every entrepreneur who ever dared to dream.

Academicians Chip and Dan Heath argue that the key to making clear-headed decisions is our ability to see beyond our entrenched biases. In their book Decisive: How to Make Better Choices in Life and Work, the brothers explore the phenomena of what they describe as "confirmation bias" and "overconfidence bias."

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