For Subscribers

Syndicate Yourself Use RSS feeds to build website traffic and keep your web presence up to date.

By Francine Kizner

Opinions expressed by Entrepreneur contributors are their own.

Syndicate Yourself

Have a blog? It has an RSS feed. Sell on eBay? That has RSS as well. Have a Yelp listing, a YouTube channel or a Twitter account? They've got one, too. Now don't leave them languishing--start syndicating your feeds to build traffic, reach your target market and keep your web presence up to date. Where can you start?

  • Build a master feed of all your online activity. Head to FriendFeed.com and input your various social sites, blogs and other feeds to create a "lifestream" that can link people to all your content--and let them comment on it, too.
  • Create different widgets to put on your sites and profiles. Go to Widgetbox.com and enter your feed URL. Then add a custom header, play around with the appearance settings and publish it on MySpace, Facebook or anywhere else you can paste some HTML.
  • Turn your blog into an e-newsletter. Sign up for FeedBurner and activate e-mail subscriptions, or set up a FeedBlitz.com newsletter so your audience can get daily updates from you in their inbox.
  • Get eyeballs on Amazon. If you're a published author, you can syndicate your feed on your AmazonConnect profile. If you don't have a book, apply to get your blog on Amazon Kindle's subscription list--you'll get a 30 percent cut from each subscriber's fee.

Don't forget to look for other places you can drop your feed (like news services and social site profiles) to send links back to your site and build a dynamic online identity.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Buying / Investing in Business

Former Zillow Execs Target $1.3T Market

Co-ownership is creating big opportunities for entrepreneurs.

Business News

These 5 States Have the Most Affordable Housing, According to a New Report

U.S. News & World Report's latest rankings found the top five states with the most housing affordability.

Business News

'They're the Backbone:' Walgreens Says Using Robots to Fill Prescriptions Helped It Save $500 Million. Here's How.

Walgreens says its robot-assisted centers fill 16 million prescriptions a month.

Business News

Elizabeth Holmes' Partner Raises Millions for New Blood Test Diagnostics Startup: 'We've Learned From Her Company's Mistakes'

The startup insists it isn't Theranos 2.0 and that Holmes, who's serving a prison sentence after being convicted of fraud, "has no role."

Business Solutions

Save $90 on the Microsoft Office Apps Your Business Needs

From emails to spreadsheets, this version has what every leader needs.