How Magic Johnson and Hulk Hogan's Agent Fell So Far Darren Prince, founder and CEO of Prince Marketing Group, discusses the impact that substance abuse had on his career as a sports agent, and what he learned about creating success in the sports industry.

By David Meltzer

Opinions expressed by Entrepreneur contributors are their own.

You might have a habit that is impairing your ability to excel, but changing those habits can be a struggle. In this video, Darren Prince, founder and CEO of Prince Marketing Group, as well as the author of the new book Aiming High, shares his personal struggles with opiate addiction, as well as how he turned around his career in sports.

Prince covers the attitude and mindset that are needed to persevere in a competitive realm such as the sports industry, as well as things he learned as a young entrepreneur and guidance that he received from sports legends, such as Magic Johnson.

Related: How This Entrepreneur Turned His Passion for Photography Into a Successful Business

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

She Started a Creative Side Hustle While Working 'Dead-End' Jobs — Then Grew It From $10,000 to Over $50,000 a Month: '[It] Became Magnetic'

Alyssa O'Toole, 35, juggled "mismatched uniforms and odd hours" to turn her passion into a business.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Buying / Investing in Business

Former Zillow Execs Target $1.3T Market

Co-ownership is creating big opportunities for entrepreneurs.

Business News

TikTok Is Laying Off Some U.S.-Based Employees This Week. Here's What We Know.

TikTok did not disclose the number of employees affected by the layoffs.

Business News

Have You Made an Amazon Return in the Last Decade? You Might Be Getting a Refund.

Amazon is issuing refunds, and some returns are dated as far back as 2018.