How This Entrepreneur Stays Optimistic When It Comes to Risk Taking Risk is involved in every entrepreneur's journey. Here's how this entrepreneur approaches it.

By Rose Leadem

Opinions expressed by Entrepreneur contributors are their own.

Risk is a key part of the entrepreneurial game. And Anke Albert, the founder of healthy cookie and granola company Anke's Fit Bakery, agrees.

"Taking risks is just part of growing a business," she says in the video. "We always have to readjust the direction we're going."

Related: 5 Things Every Entrepreneur Should Know About Risk-Taking

While everyone's entrepreneurial journey is different, there's no doubt you'll run into risk more than a few times. The good news about risk, according to Albert, is you can always go back.

Related: 7 Risks Every Entrepreneur Must Take

"Your risks don't always work out, but you think about it… and if it makes sense, at least you have to give it a try," Albert advises.

To learn more about risk taking from Albert, click play.

This video was shot at Pilotworks.

Rose Leadem is a freelance writer for Entrepreneur.com. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

This 30-Year-Old's $6,000-a-Month Side Hustle Started Making Money 'Immediately' — But He's Not Quitting His Day Job

Derrick Mathy works in orthopedic surgical device sales and is on a mission to bring people together in real life.

Business Solutions

ChatGPT Isn't Cutting It for Busy Professionals Anymore

Find out where they're turning instead.

Employee Experience & Recruiting

Newsflash: Barbara Corcoran Doesn't Fly First-Class, and Neither Should Your Executive Team

Shark Tank star Barbara Corcoran doesn't fly first class, and for a good reason. Business decision-makers, take notes!

Growing a Business

The Training (and Business) Philosophy That Sets This Self-Defense Studio Apart

At Nomad Krav Maga, Shane Langwell teaches more than self-defense by helping students strengthen their confidence, resilience and a sense of community that extends beyond the gym.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

'Unprecedented in Our 53-Year History': Southwest Airlines Announces Its First Mass Layoffs Ever

The airline is eliminating 15% of its corporate workforce, including many in senior leadership positions.