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Lauren Conrad and Hannah Skvarla Q&A: How to Elevate Your Business By Elevating Others The co-founders of The Little Market talk about the positive domino effect that comes from socially conscious and eco-friendly practices.

By Dan Bova

When Lauren Conrad and Hannah Skvarla co-founded The Little Market, a nonprofit fair trade shop featuring ethically-sourced, artisan-made products from around the world, they knew they wanted to focus on a model that would help people help themselves.

It wasn't charity and it wasn't donations, Lauren clarifies. "We were simply providing a platform for those who didn't have it." The co-founders found that providing a dignified job opportunity to women from different parts of the globe gave them confidence and the ability to be more independent, and saw that many of the women put their income to use sending their daughters to school. "It's amazing to see the domino effect in everyone's lives," says Lauren.

"In every business, there are opportunities to do good," encourages Hannah. "Whether that means partnering with a local charity or choosing eco-friendly practices, every little thing makes a difference."

Presented by Mastercard. Learn how Mastercard is helping bring local businesses into the digital economy at Mastercard.us/digitaldoors.

Dan Bova

Entrepreneur Staff

VP of Special Projects

Dan Bova is the VP of Special Projects at Entrepreneur.com. He previously worked at Jimmy Kimmel Live, Maxim, and Spy magazine. His latest books for kids include This Day in History, Car and Driver's Trivia ZoneRoad & Track Crew's Big & Fast Cars, The Big Little Book of Awesome Stuff, and Wendell the Werewolf

Read his humor column This Should Be Fun if you want to feel better about yourself.

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