Branding Boot Camp: How to Develop Your Brand Strategy In part two of her four-part series, contributor Jessica Abo sits down with Grayce and Co's Kathleen Griffith to discuss how she can develop her brand positioning -- and how you can, too.
By Jessica Abo Edited by Dan Bova
Opinions expressed by Entrepreneur contributors are their own.
In part one of our four-part series, marketing and business expert Kathleen Griffith and I identified that I was doing too many things to scale my business and had some homework to do. In this episode, I'll share what the main job is I want to focus on and learn what I need to do to develop my brand strategy.
Related Video: Branding Boot Camp: What to Do When You're Doing Too Much
Watch more videos from Jessica Abo on her YouTube channel here.
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