News and Articles About Behavioral Economics
Financial savings startup Qapital just named Duke psychology professor Dan Ariely its chief behavioral economist. Here's how he plans to help the company change users' spending and saving habits.
Based out of Duke University, the Startup Lab wants companies to consider customer behavior in the design and the features of their products.
Small-business owners' optimism often hinders their retirement planning. Behavioral economics has some ideas about what it would take to get you to plan for your golden years.