Programmatic Advertising

Business News

How Targeted Programmatic Display Can Help Grow Your Business

Digital awareness, particularly in marketing, has become essential, and with programmatic display advertising, you can reach potential customers much more efficiently.

Business News

The What, Why and How of Programmatic Advertising (and 5 Tips on Using It)

Effectively target specific groups across a wide swath of the internet with this marketing tool.

Business News

Podcast Advertising: Is Programmatic the Next Big Thing?

Ads can be tailored to target specific listeners and audiences.

Technology

How Artificial Intelligence is Changing the Landscape of Digital Marketing

From startups to large firms--everyone is opting for AI-powered digital marketing tools to enhance campaign planning & decision making

Technology

How New Age Technologies Are Changing the Ad-Tech Industry

CMOs worldwide had experimented with all these new age technologies and much ahead of Indian markets in adopting to these new age technologies.