Why This Entrepreneur Says Defining Your Own Success Is Integral to Running a Business

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In this video, Entrepreneur Network partner Business Rockstars and host Brittany Whitney talk with Kings Circle Capital partner Mona Bijoor, who describes her process of founding a company and writing a book.

Bijoor's company, Joor, started in 2010. At that time, Bijoor noticed a new opportunity to take companies' communications from cumbersome paper to digital. 

Bijoor explains how she never felt it was necessary to embrace failure as a stepping stone (she thinks of it as more of a distraction), but instead likes to think about all the factors at play to achieve success. 

As a rule of thumb, the founder thinks successful leaders tend to be incredibly resourceful, believe strongly in their abilities and embrace their own definition of success.

Click the video to hear more. 

Related: How This Spice Company Maintains Its Sweet Office Culture

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