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News and Articles About engagement

Create a Culture of Engagement With These 7 Measures
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To get your team's best work, you have to engage them. Here are steps you can take to get to that goal.
April 9, 2014 in Leadership
Advice for Making the Luxury Sell

Advice for Making the Luxury Sell

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When presenting and pricing luxury items, add to the product's perceived value while eliminating any suggestion of commoditization.
April 5, 2014 in Money
Market With an Eye to Engagement. Offer Value (Not Sheer Hype)

Market With an Eye to Engagement. Offer Value (Not Sheer Hype)

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An offer of something free can spark a relationship-building process with customers. Then continue the dialogue.
March 31, 2014 in Marketing
Gamification Tapped by Some Employers to Recruit Candidates

Gamification Tapped by Some Employers to Recruit Candidates

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The approach nets more engaged applications when integrated into a challenge-based hiring process.
March 24, 2014 in Lifestyle
Is Your Workday Dragging? Here's How to Channel the 'Flow'

Is Your Workday Dragging? Here's How to Channel the 'Flow'

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Nobody likes a grump. Finding your 'flow' at work will not only make your daytime hours more enjoyable, but your social life as well.
March 17, 2014 in Lifestyle
Get Ready for Video Ads in Your Facebook Newsfeed

Get Ready for Video Ads in Your Facebook Newsfeed

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The online networking service says it will screen ads for 'watchability' before they are allowed on its site.
March 14, 2014 in Marketing
Stopping Employees From Jumping Ship is Easier Than You Think (Infographic)

Stopping Employees From Jumping Ship is Easier Than You Think (Infographic)

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Taking this one step could also unlock your team's potential and lead to growth.
March 5, 2014 in Grow Your Business
How to Increase Productivity, Motivation and Engagement From Your Top Employees

How to Increase Productivity, Motivation and Engagement From Your Top Employees

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Despite advances in communication technology, many people still feel miserable and disengaged at work. Here's how you can turn that around.
March 4, 2014 in Leadership
In the Social Age, Don't Advertise, Engage

In the Social Age, Don't Advertise, Engage

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Advertising is a one-way street with significant drawbacks. It may take more effort, but engagement will build a deep connection to customers.
February 13, 2014 in Online Marketing
Facebook Buys Social Startup Branch to Spearhead New 'Conversations' Group

Facebook Buys Social Startup Branch to Spearhead New 'Conversations' Group

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Facebook has snapped up Branch for a reported $15 million and appointed the Branch team to run its new Conversations group in New York.
January 13, 2014 in News and Trends
Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.

Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.

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A data journalist's deep dive into the Twitterverse revealed that the median Twitter account has just one follower.
December 19, 2013 in News and Trends
Step Away From the Foosball Table. Financials are Important, Too.

Step Away From the Foosball Table. Financials are Important, Too.

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Entrepreneurs Andy Medley and Scott Hill built their Indianapolis marketing and promotions firm PERQ by nurturing office culture, sometimes to a fault. Employees still have fun, but their focus these days is on “winning” at business.
December 17, 2013 in Grow Your Business

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