Photography
BY Jennifer Wang
Here's how one 'trep went from amateur photographer to web mogul, serving up the visuals that enliven the way we work, study, purchase and play.
5 Quick Tips for Better Bootstrapping From SXSW
BY Bryan Keplesky
The founders of popular image-hosting service imgur on what it takes to launch a tech startup without seeking outside investors.
The Marketer's Guide to Instagram
BY AJ Kumar
From taking engaging pictures to using hashtags to using more advanced tools, here's how to kick off your company's Instagram strategy.
Funding Round Values Photo-Sharing Startup Snapchat at $70 Million
BY Brian Patrick Eha
Snapchat's valuation, what you can learn from the 20 brands with the most engaged Facebook audiences, Twitter's new API changes and more social-media news.
Photographers Refocus on New Ventures
BY Alina Dizik
The line has long blurred between the amateur and professional photographer. Here, three former pro photographers who saw the changes coming early on and reinvented themselves with successful startups.
Easy on the Airbrush and Other Tips for Your Pinterest Photo
BY Karen Leland
First impressions count, especially on social media. Here are seven tips for choosing an image to represent you and your business.
Use Photos in Advertisements? Take These Steps to Avoid a Lawsuit
BY Lindsay LaVine
Three things you need to know about 'right of publicity' when selecting photos for your website or advertising.
6 Tips for Being More Visual With Social Media (Infographic)
BY Donna Moritz
Ideas for creating engaging visual content, then getting your fans share them and promote your brand.
Beyond Pinterest: 3 Emerging Social Photo-Sharing Sites for Business
BY Cynthia Boris
A trio of business-worthy alternatives to socializing product images and converting followers into customers.
Is Instagram on the Web Worth It for Your Business?
BY Jonathan Blum and Alex Dalenberg
Users of the popular photo editing app can now post images to the web -- but it might not be right for everyone.
How Shopatrend Used Instagram to Attract New Customers
BY Samuel Greengard
The online clothing boutique leveraged their keen visual sense to market their company at little cost with Instagram.
5 Ways Instagram Can Boost Your Marketing Plan
BY Kim Lachance Shandrow
These strategies can help increase your reach -- and revenue.
9 Great Photo and Video Apps
BY Kevin Smith
These apps can help you snap better visuals, edit them and then post to the web.
The Entrepreneur Who Captured the Record-Breaking Space Jump
BY Brian Patrick Eha
Jay Nemeth of FlightLine Films explains why he got into aerospace cinematography before there was a demand for it.
How Photos Can Make or Break Your Marketing Campaign
BY Ann Handley
Don't rely on boring stock photos, it's more important than ever to add quality visual content to your marketing mix.
How Community Building Helped Photojojo Find Success
BY Samuel Greengard
The online forum and store is devoted to do-it-yourself photography tools and techniques, but the main goal is creating long-term relationships.
Four Powerful New Cameras That Are Good for Business
BY Jonathan Blum
Today's rugged digital cameras deliver production-quality images that leave smartphone photos in the dust.
Hitting the Road and Taking the Business with You
BY Patrick J. Kiger
Last year Fran Reisner sold her home and took her photography business and her life on the road. Here's how she did it -- and how she's adapting.
Framing a Business Around a Glamorous Boudoir Trend
BY Matt Villano
A boudoir photographer focuses on customers' private moments.
3-D Scanner Makes Inventory Photography More Efficient
BY Jonathan Blum
Hewlett-Packard's scanner aims to showcase the wares of online merchants in their best light.
How College Sports Photos Became a Multimillion-Dollar Business
BY Matt Villano
A former Duke University All-American basketball player hit on a business idea for building and managing online photo stores for college athletic departments and sports teams.
Ortery 'Studio' Streamlines Inventory Photography
BY Jonathan Blum
With ample lighting and smart software, this desktop booth can produce professional-quality images of your products.
Camera+: An Apps to Riches Story
BY Rosalind Resnick
How Lisa Bettany went from struggling photographer to app evangelist.



