News and Articles About Pivots
These companies revamped their models while staying true to their core values, gaining new generations of customers along the way.
Rebranding is not for the faint of heart. After rebranding several billion-dollar companies, here are some lessons I have learned along the way.
A serial entrepreneur shares how she came to leave the corporate fold and establish her first business.
Case studies are everywhere, but check out these entrepreneurs who made crucial decisions on the one-way path to enviable success.
While many people may jump on the stealth-mode bandwagon, often they are doing so for the wrong reason. Here are the two times when founders should consider stealth mode.
If you want to move beyond others preconceived notions about you, ask yourself these questions.
Business products are generally purchased because they solve problems, so a deep understanding of the buyer is required.
The long-running dating site is reportedly launching a subsidiary that matches bosses and employees.
The high failure rate that occurs in the startup world can be attributed to many different factors, but often, it comes down to these four recurring problems.
You must analyze the market and the opportunity to see if you should move forward, or pivot.
Use a leadership change as a catalyst for a shift in the business model to keep up with trends.
Steve Jobs wasn't right about everything. Sometimes, you really need to listen to what people want.
A startup that allows customers to pay for restaurant reservations is doing a 'soft pivot' following outrage from the restaurant industry.
The only way to prove you have a winning concept is to get your product or service into customers' hands. But don't confuse that with selling.
When do you stick with an idea, and when do you eliminate it altogether? As an entrepreneur, this can be a life-or-death decision for your startup.
When the market is changing, you don't survive staying the same but how you adapt is just as important.
Getting off on a bad foot is not fatal for young companies. Serial-entrepreneur Steve Blank explains how a pivot can turn things around.
Have a Facebook page but don't know what to do with it? Here are some tips from business owners who rely predominately on the social network to fuel their marketing efforts.
Having a coherent, clear and resolute execution of your company's strategy will help you set your firm apart from its competitors.
If you aren't afraid to fail, quit your day job, hire people smarter than yourself or work very hard, you can succeed.
The troubled ecommerce site will fire about a third of its staff in its latest round of layoffs and its founder's blog has disappeared.
Due to entrepreneurs' lack of experience, many startups end up in failure. Here's how to avoid disaster.
Recently, Kevin Spacey spoke to a crowd full of tech junkies on what is needed to break into industries that seem resilient to change.
An owner explains how he refocused on online sales, sold the local family heating services firm and runs a new ecommerce company.
For our series The Grind, the founder of Practice Makes Perfect discusses how pivoting helped him not fall into the category of failures.
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