News and Articles About Snapchat
Startups with high valuations are not as rare as they once were. Will the trend continue?
The messaging startup will make it easier to buy and target ads.
More than two billion images are posted online every day, creating new opportunities for companies looking to significantly expand their reach.
The free mobile app is having trouble courting advertisers, and investors are nervous.
Facebook is testing a strange, new ephemeral feature in France.
Weekly News Roundup
Plus: Why Mark Zuckerberg awarded a high school student $400,000.
Snapchat is closing in on Facebook, which reports 8 billion views every day. But such towering metrics can be misleading in terms of actual reach and monetization.
MySpace could have snagged Facebook. Facebook could have scored Snapchat. Alas, there are many offers that can be refused. Not every match is made in heaven.
Here's what not to do when you're a 25-year-old billionaire.
A little Doodle will do ya good.
This projection is based on the company increasing advertising efforts and some brands reportedly willing to paying $10 million for 'sponsored lenses..'
Spiegel, the world's youngest billionaire, discussed his ballsy move of turning down Facebook's offer and elections on The Late Show.
The platform has doubled daily views in just three months. But what does this metric actually mean?
Snapchat, which helped popularize the format, says that vertical video ads are nine times more likely to be viewed to completion than their horizontal counterparts.
Snapchat is a social-messaging app co-founded by CEO Evan Spiegel. The app allows users to send messages that disappear once opened.
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