Snapchat | Page 3
Online Presence
Your Uncensored Guide to Snapchat
Snapchat, perhaps the most youthful of all the social media channels, is remarkably receptive to marketing.
Online Presence
3 Ways to Use Snapchat for Marketing
Snapchat is a fully established platform, but it's not overcrowded yet.
By Eric Siu
Business Accounting
How Wealthy Will Evan Spiegel Be Post-Snap IPO?
The Snapchat creator will likely be worth more than $4 billion.
By Nina Zipkin
Online Presence
7 Brands That Are Killing It on Snapchat
Sure, snaps are a mainstay of younger consumers. But that hasn't stopped brands from jumping on board, sometimes with crazy-cool results.
By Sujan Patel
Business Accounting
20 Crazy New Things We Learned About Snap
The maker of Snapchat, expected to be valued at more than $20 billion, revealed its inner workings for its IPO.
By Nina Zipkin
Business News
Facebook Follows Snapchat and Instagram With its Own Version of Stories
Currently available in Ireland, Stories lets people update their friends on their activities throughout the day.
By Tom Brant
Business News
Snapchat Cracks Down on Objectionable News Stories
Snapchat's Discover section is often full of gossip and clickbait.
By Tom Brant
Business News
Evan Spiegel Is Selling His Vision to Investors Ahead of Snap’s Huge IPO
'Evan is the visionary -- Evan is the story.'
Business News
Snapchat Is Making the UK Its International Headquarters
The move is unusual for a U.S.-based tech firm.
Building a Business
A Fired Snapchat Employee Claims the Company Lied to Investors Ahead of Its IPO
A lawsuit alleges that the company has been "falsely misrepresenting" itself.
By Rob Price
Online Presence
Why Instagram Won 2016 and Snapchat Didn’t
A robust set of specialty features and high-quality content make Instagram a smart fit for business and equally fun for downtime. Here's how the platform is expanding its reach across different demographics.
By Lesya Liu
Building a Business
Snapchat Is Buying an Israeli Augmented Reality Startup
Cimagine will become Snapchat's research and development center in Israel.
By Reuters
Marketing
Top 8 Marketing Trends That Will Define 2017
Serious marketers use every tool in the kit, from native ads and influencer channels to visual storytelling and now-or-never expiring content.
By Deep Patel
Business News
Students Can Use Snapchat to See If They’ve Been Accepted to This College
University of Wisconsin-Green Bay will send snaps to admitted students.
By Nina Zipkin
Tech
People Want the Snapchat Spectacles So Bad They’ll Stand in the Cold for Hours in Midtown NYC
The new device costs $130 and records 10-second videos.
Online Presence
Snapchat to Add Features Reminiscent of Instagram
Competing brands differentiate. These rivals are not slow to borrow what works from each other.
By Lesya Liu
Business News
Snap’s Youthful Founders Show No Fear in Race to IPO
At a time when it is fashionable in Silicon Valley to stay private as long as possible, Snap is planning an initial public offering valuing it at more than $20 billion.
By Reuters
Business News
Snapchat Files for One of the Biggest Tech IPOs in Years
The Venice, Calif.-based company could go public as soon as March and be valued at $20 billion to $25 billion.
By Reuters
Building a Business
Snapchat Will Sell Its Spectacles Camera Glasses Through Pop-Up Vending Machines
To help you find where the machines will be, Snap has introduced an online map that lets you see their location 24 hours in advance.
By Alex Heath
Building a Business
Alphabet’s Unit Discloses Snapchat Investment
Alphabet's venture capital arm, CapitalG, has not made a formal announcement and it was not clear when Google made the investment.
By Reuters
Business News
7 Ways Snap Could Break Open Social Media in 2017
It's hard to tell exactly what this company has up its sleeve, but this 'Entrepreneur' contributor is going to give it a try.
Online Presence
Pinterest Is Rumored to Add Explore Section
The section will allow placement for publishers and brands to focus on organic content.
By Lesya Liu
Online Presence
5 Apps Disrupting the Social-Networking Scene
These emerging options can help users make meaningful connections offline, express themselves through visual media or simply host real-time chats with groups of friends when you can't get together in person.
Online Presence
8 Great Corporate Snapchats to Follow
The platform is here to stay, and these businesses are killing it -- in a good way.
By Matt Orlic
Business News
Snapchat’s Spectacles: Not Just for Millennials
Many will compare Spectacles to Google Glass, but that's not the case.
By Tim Bajarin
Business News
Snapchat Working on IPO, Valuing Company at $25 Billion or More
It would also represent the largest IPO by a technology company since Chinese ecommerce giant Alibaba Group Holding Ltd. went public in 2014.
By Reuters