News and Articles About Social Media
Make sure your staff understands what's expected on your social media platforms.
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Think in pictures to boost engagement online.
Kevin Weil, who was head of revenue-generating products, will now take charge of all products at the company.
Despite the pervasiveness of social media, the majority of recruiters see their social recruiting skills as 'proficient or less.' Here is how to fix that.
Experts reveal the untapped opportunities beyond Facebook and Twitter.
With social media allowing startups to create a direct line of communication between the company and consumers while also providing instant access to the latest buzz around products or services, social-media managers need to be on the ball.
How the company can use its success to invest in long-term goals that will make it an even stronger company over the next decade.
Enterprise clients will now be able to filter the data based on geography, public biographical information and the emotion expressed in a tweet.
Keep a better balance with this battle-tested advice from our online experts.
When it comes to social media, the 'see what sticks' mentality isn't always recommended.
The big social-media company also projected a slowdown in revenue growth this quarter, slicing a tenth off its market value.
An audit of your efforts on social media is will reveal which channels are worth more focus and which ones you should dump.
Make Facebook work for you with this three-layer approach. Bonus: budget suggestion included.
Travel app Quicket is hoping its new social check-in feature will help passengers spark a bit more in-depth conversation than a simple 'hello' and 'what are you reading?'
Strike a balance between what you want to say and what you should.
Mimic real-world social etiquette in Facebook ad campaigns, says the author of 'Ultimate Guide to Facebook Advertising.'
If everyone is posting it, maybe you shouldn't be.
Gary Vaynerchuk's viral video company, GrapeStory, gets paid up to $25,000 to create sponsored posts for brands on Vine, Instagram on Snapchat.
The buzzy social network with an anti-advertising mission takes small, important steps toward eventual revenue generation.
Tactics can be great. And tools can save you time. But ultimately sharing on networks is about building real relationships with real people not a company or its brand.
She may not have penned it herself, but was probably somehow involved in the process.
Social media ROI is a top concern for many brand's social media managers. PR and marketing pros can tackle the measurement beast through these five tips.
Knowledgeable people bring authority to your blog, not mention help socializing it, but don't let them overshadow you.
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