Social Media

News and Articles About Social Media

3 Other Social Media Platforms You Should Consider
Social Media

3 Other Social Media Platforms You Should Consider

If you want to reach new audiences, especially those valued millennials, look into these options.
Deborah Mitchell
The 11 Must-Use Social Media Strategies to Expand Your Brand
Social Media Marketing

The 11 Must-Use Social Media Strategies to Expand Your Brand

Elevate your company to new heights by going off the beaten track.
Nina Zipkin
LinkedIn Follows Twitter, Shocks Social-Media Investors
Linkedin

LinkedIn Follows Twitter, Shocks Social-Media Investors

Another day, another roller coaster ride for social-media stocks.
Adopting a Winning Social Strategy
Marketing Strategies

Adopting a Winning Social Strategy

Every action you take on social media should add something to your marketing strategy as a whole.
Why Entrepreneurs Shouldn't Be On Every Social Network
Social Media

Why Entrepreneurs Shouldn't Be On Every Social Network

When it comes to selecting and using various platforms, less is more.
Alex Barker
10 Unique Marketing Ideas to Test on Every Social-Media Channel
Social Media

10 Unique Marketing Ideas to Test on Every Social-Media Channel

One of the best ways to improve results on social media is to try new things.
Kevan Lee
How to Get the Skeptics to Jump on the Social-Media Bandwagon
Ask the Expert

How to Get the Skeptics to Jump on the Social-Media Bandwagon

For executives that aren't yet hip to social media, here are a few ways to convince them to join the community.
Tim Riesterer
Facebook Announces Another Small Business Meetup Roadshow
Facebook

Facebook Announces Another Small Business Meetup Roadshow

The social media mammoth is joining forces with MailChimp, Shopify, Visa and Zenefits in a cross-country bid to boost SMB success -- and the ad dollars SMBs spend on Facebook.
Kim Lachance Shandrow
YouTube to Fund Premium Content and Signs a Film Deal
YouTube

YouTube to Fund Premium Content and Signs a Film Deal

The goal is for the video-sharing site to secure higher quality advertising.
The Business of YouTube (Infographic)
YouTube

The Business of YouTube (Infographic)

A look at the evolution of the video-sharing site as a marketing tool.
Kevin Allen
Facebook Just Made Communicating With Friends and Clients Even Easier
Facebook

Facebook Just Made Communicating With Friends and Clients Even Easier

Get ready for video calling over Messenger.
Jason Fell
The Do's and Don'ts for Taking the Perfect LinkedIn Profile Picture
Linkedin

The Do's and Don'ts for Taking the Perfect LinkedIn Profile Picture

How you choose to present yourself in that tiny square can reveal a lot to your professional contacts. Here's some advice from a LinkedIn career expert and a professional photographer.
Laura Entis
How the Publishing Industry Has Learned to Thrive With the Social Media Industry
Publishing

How the Publishing Industry Has Learned to Thrive With the Social Media Industry

Just a few years ago many observors speculated social media would displace publishing but the resilience of the industry shows content is king.
Joe Hyrkin
How to Measure the Effects of 'Influencer Relations'
Influencers

How to Measure the Effects of 'Influencer Relations'

Measuring something as seemingly unwieldy as the effects of bloggers and social media users talking about your brand can be daunting, but it's achievable.