News and Articles About Social Media
Many companies are investing in Facebook campaigns despite changes to its organic reach.
The site's most popular stars are being paid to produce new content as other channels seek to court them.
If you thought you needed more charismatic friends to have a social-maven driving your sales, think again.
This new social network makes sure youre rubbing virtual elbows with people as well-to-do as you are. The cost to join: $9,000.
It is nearly rude not to examine all the social-media clues we glean about people with whom a good relationship is important.
A recent Gallup poll proclaimed that social media marketing has little effect on whether people buy products, but it may not tell the whole story.
YouTube is an untapped opportunity for personal promotion. Here are some tips for doing it right.
Your right to write angry Yelp reviews may soon become law.
It has been reported that Apple is looking to give social another shot by acquiring this startup.
Here's what companies can learn from DiGiorno Pizza's Twitter mistake and misappropriation of #WhyIStayed.
Look out, YouTube. Facebook is flexing its video muscle with these two new features that marketers will eat up.
The image sharing site is closing down after Twitter requested it drop its trademark application.
Some of our favorite experts in social media and marketing reveal their current least favorite trends.
The 90-year-old country music venue uses millennial marketing techniques to capture followers for a new century.
A federal agency has ruled that two trash-talking employees fired by a Connecticut bar and grill in 2011 must be rehired by owners no later than this Friday.
The feature, which was announced earlier this summer, has quietly launched.
Photos apparently outperform all other types of content on Google's social network.
The power of mobile marketing to attract and retain customers turns against entrepreneurs who forget there is a person receiving that message.
The influence of a single customer's opinion will continue to grow in sync with the pervasiveness of social media.
People ignore sales pitches but love stories. Happily, it costs little to tell potential customers the story of you, your business and what you offer.
The social network tries again to sell us on using its standalone messaging app.
How to deliver content and resources that your target audience will find valuable.
Four big ways to get responses from people the popular and famous.