Subscribe to Entrepreneur for $5
Subscribe

5 Ways to Generate Business Through LinkedIn

By
This story appears in the August 2015 issue of Entrepreneur. Subscribe »

Let’s start with the data: More than half of marketers surveyed say is the most important social network they use, according to the 2015 Industry Report by San Diego-based Social Media Examiner. came in second: 71 percent of marketers use it, but only 21 percent cite it as the most important social network. ( ranked a distant third, at 12 percent.)

Pixabay

But here’s another interesting and perhaps more telling stat from the same report: While 66 percent of respondents want to improve their knowledge of how to use Facebook, a disproportionate 62 percent want to learn more about LinkedIn. And 66 percent of marketers plan on increasing their LinkedIn activities in the next 12 months.

Continue reading this article - and everything on Entrepreneur!

We make some of our best content available to Entrepreneur subscribers only. Become a subscriber for just $5 to get an ad-free experience, exclusive access to premium content like this, and unlock special discounts.

Entrepreneur Editors' Picks