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Alfred Lua

Alfred Lua

Community and Marketing at Buffer

Social Media

19 Tools for Creating Engaging Social Media Videos, Images and GIFs in Minutes

Creating social media content takes time. And creating great social media content takes even more time.
Influencers

How to Run a Micro-Influencer Campaign

Micro-influencers have niche social followings.
Social Media

Get Over Your Creativity Block With These 20 Social Media Content Ideas

It's easy to get stuck in a creative rut. However, these ideas can help you out.
Facebook

How to Use Facebook Groups to Grow Your Community and Increase Your Reach

Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community.
Take It From The Pros

How to Make Your Facebook Cover Photo Stand Out

Your Facebook cover photo is one of the first things people see when they visit your Facebook Page.
Take It From The Pros

How to Keep Up With Social Media Updates in 10 Minutes a Day

Keeping up with new changes on the various social media platforms is essential to staying ahead on social media.
Social Media

18 Ways to Use 'Social Proof' to Boost Your Marketing

Science plays a key role in marketing, especially the science of psychology.
Social Media

7 Social Media Analytics and Reporting Tips for Becoming a Data-Savvy Marketer

Social networks provide us with a ton of data about our posts but it can be hard to distinguish the signals from the noise.
Facebook

17 Ways to Get More Views, Engagement and Shares on Your Facebook Videos

With Facebook constantly evolving and introducing new features, your video marketing strategy has to evolve too.
Instagram

How to Use Instagram's Search and Explore Tool to Boost Your Instagram Marketing

Instagram places a big emphasis on search and discovery of content. It's one of the few social media platforms with a Search and Explore tab in its app.
Inspiring Your Team

How to Hire a Top Social Media Manager

Writing a great social media manager job description is not an easy task.
Social Media

13 Proven Tips on Running Successful Social Media Campaigns

Running social media campaigns can be quite different from managing your social media profiles on an ongoing basis.
Instagram

The Ultimate Guide to Instagram Analytics: Metrics, Insights, Tools and Tips

Instagram analytics are a key part of any Instagram marketing strategy.
Facebook

How to Customize Your Facebook News Feed to Maximize Productivity

Facebook continues to be the leading platform for marketers.