Elliot Tomaeno

Elliot Tomaeno

Founder of ASTRSK

Elliot Tomaeno is the founder of Astrsk, a New York PR firm that works with both emerging and established technology companies. Tomaeno has worked with companies such as Squarespace, Frank & Oak, Trello, QuizUp, ClassPass, PHHHOTO, Zola and many more. Since launching in 2012, Astrsk has helped launch more than 150 startups and tech products and has been part of seven exits.

Global Citizens Will Expand Your Company's Reach -- and Reputation
Make More Happen

Global Citizens Will Expand Your Company's Reach -- and Reputation

Even your own next-door neighbors may take offense to your branding. So, bring hire globally to bring a global perspective. Here's how.
Dear Uber: Reward Your Loyal Customers
Customer Experience

Dear Uber: Reward Your Loyal Customers

I love the ride-sharing company, but it doesn't seem to love me back. So, don't be like Uber; acknowledge and reward your loyal customers.
3 Questions to Ask Before Hiring a PR Agency
Marketing Bootcamp

3 Questions to Ask Before Hiring a PR Agency

It can be tricky finding the right public relations agency for your startup. Where do you start?
4 Ways Your Startup Can Make a Lasting Impression
Make More Happen

4 Ways Your Startup Can Make a Lasting Impression

It's imperative to make a good first impression but, surprisingly, it's not all that hard to do.
3 Questions to Ask Before Picking a Location for Headquarters
Location

3 Questions to Ask Before Picking a Location for Headquarters

You might be in love with a certain city -- but is it practical for the central hub of your business?
Who, What, Where and Wine Are the 4 Keys to a Great Launch Party
Marketing Bootcamp

Who, What, Where and Wine Are the 4 Keys to a Great Launch Party

Few people will think your product sucks when the party includes an open bar.
Embrace Your Quirks. Invest in Your Personal Brand and Boost Your Business.
Personal Branding

Embrace Your Quirks. Invest in Your Personal Brand and Boost Your Business.

Focusing on how you present yourself to the world will help your company grow.
How Startups Can Take Advantage of Netflix's Early-Release Strategy
Marketing Bootcamp

How Startups Can Take Advantage of Netflix's Early-Release Strategy

In the public-relations game, the brand that comes out first often makes the biggest splash.
Marketing Stunts: The Risks and Rewards You Need to Consider
Marketing Bootcamp

Marketing Stunts: The Risks and Rewards You Need to Consider

Plan carefully or you could sacrifice major brand equity in exchange for cheap attention.
6 Ways to Bootstrap the PR Your Startup Needs But Can't Afford
Marketing Bootcamp

6 Ways to Bootstrap the PR Your Startup Needs But Can't Afford

No matter how great your idea, it's going nowhere until people have heard about.