Business Model | Page 6

Too often, leaders go with the option that sounds most appealing right now. Here's why that's a mistake.

BODYARMOR's new 'Choose Better' campaign is tapping stars like Joe Burrow and Sabrina Ionescu to help with its rebrand. The brand is focusing on authenticity and Kobe Bryant's legacy as it debuts new packaging, reduced-sugar options and products to reflect smarter hydration choices.

Make these three mindset shifts and embrace the personal nature of your business.

Glow Recipe has mastered the social media sales funnel, and they're opening their playbook.

Dr. Christina Rahm discusses how her multiple businesses, all of which offer unique functions and products, come together under one united purpose.

The rise and fall of the publicani of the Roman Empire offers valuable lessons on scalability, adaptability, financial strategy and ethical leadership in modern business.

Explore the 4-part email framework leading businesses use to systematically improve open rates, boost engagement and increase conversions — without relying on guesswork.

When Nicole Smith met up with her best friend in Paris and struggled to get good photos of them together, she knew there had to be a better way.

Manufacturing in the U.S. today is not simple or cheap. "There is no playbook. You just need to be willing to jump in the deep end and figure it out."

Today's solopreneurs are building profitable, purpose-driven six — and seven-figure businesses. But this is not a fallback plan — it's an intentional lifestyle choice.

When a single question made Heather Lowery realize the lack of support for women in live music, she turned it into a mission. Now, as the founder of Femme It Forward, she's empowering the next generation through mentorship, events and initiatives.

Scaling a business means evolving with each new challenge. Regular check-ins on organizational structures and processes can prevent hidden roadblocks and keep your team feeling supported.

A recent report shows that freelancers thrived to the tune of an 8.27% year-over-year revenue growth for the second consecutive year.

Justin Ducharme emailed business brokers to find the right fit, then bought his first company in 2023.

In 2013, Shannon Houchin wanted to start a real business — "something that mattered."

An MBA seemed like the perfect way to level up my business skills — and spoiler: it absolutely was.

A new generation of decision-makers is changing practices with their innovative solutions, mixed banking preferences, and reliance on social media for education.

Telehealth is the next big opportunity in direct-to-consumer business, offering higher margins, recurring revenue and less competition than traditional e-commerce.

With a powerhouse team of female executives driving its success, gamma. is proving that empathy and emotional intelligence are the ultimate competitive advantage.

Avoid the costly pitfalls of overbuilding products too soon and better understand your customers by focusing on your service, not your product.

Sharon Price John, the CEO of Build-A-Bear, discusses how she embraced change and transformed the once-struggling mall-based retailer into a thriving multi-dimensional brand.

In times rife with economic pressures and instability, the entrepreneurial spirit stands out as society's beacon of hope.

18-year-old Boogie Fland signed his first NIL deal at 15, becoming New York's first high school athlete to secure a sponsorship. As he prepares for the NBA draft, he reflects on the insights he learned from his business manager, Julian Aiken, with Entrepreneur.

If you're interested in franchise ownership, it's important that you're making decisions about your entrepreneurial pursuits with clear information rather than myths or misconceptions. Check out these five common franchising myths.

Subscription models are redefining the patient experience by focusing on access, personalization and seamless customer experiences — offering powerful lessons for businesses across all sectors, including my own within healthcare at large.

Playmaker transformed athlete-hosted podcasts into a $25 million media powerhouse by combining engaging video content and authentic talent. Playmaker was acquired by Better Collective, a global digital sports media group, in 2024.