Photo Finish

When pitching your business to the media, a stand-out photograph speaks a thousand words.

All too often, publications that report on businesses are stuckwith stale, sitting-at-the-desk photos of company executives thatreporters and photo editors have seen thousands of times. Todistinguish your business from the crowd, seek out the photogenicaspects of your business and strive for novel shots.

Excerpted from 303 Marketing Tips: Guaranteed To Boost YourBusiness

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