Required Reading We've got your summer reading list--books to inspire you, from women entrepreneurs.
By Aliza P. Sherman •
Opinions expressed by Entrepreneur contributors are their own.
Despite busy schedules, successful women entrepreneurs know thebenefits of making time to read books that affect their businessesin positive ways. Browsing at an airport while waiting for herflight, Theresa M. Welbourne, CEO of Ann Arbor, Michigan,technology and relationship management research firm eePulse Inc., foundthe book Whale Done (The Free Press) by Ken Blanchard.
After finishing the book, Welbourne, 46, thought about her team."I realized we were not doing as good a job as we should be inappreciating our employees' efforts and reaching out tocongratulate them on a job well-done." She gave a copy of thebook to all her direct reports, requiring them to read it for theirbusiness planning process. When the management team presented thebusiness planning results to the staff, "our employeesappreciated that we not only went through financials, projectionsand plans, but also talked about the way we are communicating andmanaging the business."
Other recent books that inspire and educate:
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