Looking Good A Canadian cosmetics franchise expands to the United States.
By Karin L. Henderson •
Opinions expressed by Entrepreneur contributors are their own.
A good face can charm a photographer, win a cardgame . . . or capture the attention of thebusiness world. Take a look at FACES Inc., the Toronto-based retailcosmetics franchise and distribution system that has recentlyreceived a makeover.
Behind the upgrade of the 25-year-old company is new managerFlagship Capital Partners Inc., a merchant banking company whichhas re-branded and repositioned FACES. "We wanted a systemthat's exportable, universal and recession-proof, and FACES metall those criteria," says Flagship and FACES chair andpresident Grant D. Roebuck. Improvements include store design andpackaging changes, a four-week certificate training program, and adetailed customer database allowing better franchisee/customerrelationships.
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